Snap teams up with OpenAI to launch own AI chatbot

Snap is planning to roll out its own experimental AI chatbot for users this week in a collaboration featuring OpenAI’s GPT technology.

The social media company has announced it will launch its own experimental AI chatbot, customized using the latest version of ChatGPT’s large-language model technology, for its multi-media instant messaging Snapchat app.

Snapchat’s blue-haired AI sidekick, dubbed “My AI,” will only be available to Snapchat+ subscribers, according to the company newsroom.

Snapchat AI chatbot2 — Image by Snap Inc

For a fresh trend in chatbot features – unlike the already pre-named Google Bard and Microsoft Bing’s Sydney – Snapchat+ users will be able to personalize the My AI chatbot by giving it a customized name of their own choosing.

Premium users will also be able to customize the wallpaper background of their chatbot conversation page.

“My AI can recommend birthday gift ideas for your BFF [best friend forever], plan a hiking trip for a long weekend, suggest a recipe for dinner, or even write a haiku about cheese for your cheddar-obsessed pal,” said the Snapchat team.

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Snapchat, known for its disappearing instant messages, put a disclaimer on the chatbot warning users “not to share any secrets with My AI and do not rely on it for advice.”

Apparently all conversations between a user and their chatbot will be stored and reviewed by the company "to improve the product experience."

The Snapchat team also reminded users that the chatbot can be prone to errors.

“As with all AI-powered chatbots, My AI is prone to hallucination and can be tricked into saying just about anything. Please be aware of its many deficiencies and sorry in advance! “ the team noted.

“While My AI is designed to avoid biased, incorrect, harmful, or misleading information, mistakes may occur,” the team said.

Currently, premium Snapchat subscribers pay $3.99 per month. The company is planning to roll out the feature to all users eventually.