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Life360 vs Bark: which parental monitoring app offers better protection?


These days, children grow up holding smartphones, which is not a problem in and of itself. However, cyberbullying certainly is, and every parent should consider using parental monitoring apps like Life360 or Bark to get ahead of online abuse.

As two of the most renowned options on the market, both offer useful features such as family location sharing and text, email, and social media monitoring. That’s just one of the reasons why I’ve dug deeper into the Life360 vs Bark comparison.

Together with my fellow Cybernews researchers, I’ve summed it all up for you based on monitoring features, pricing details, user experience, and other factors. The headline is that, though they are essentially similar tools, each has a place and purpose, so let’s see which one suits your needs best.

Final verdict

Bark is the ultimate choice for parents looking for advanced AI content monitoring and screen time management features, but Life360 still holds a spot among the top family location apps.

Sara Mircevska jolomi peppeh author Anastasia Bukhtiarova Mirza Silajdzic
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Life 360 vs Bark overview

While you’ll need a thorough Bark vs Life360 comparison to make the final call between the two, I thought there’s no better place to start than by giving you a brief overview of the two. Here’s how they stack up:

App Bark Life360
Rating
4.3
4.1
Overall rank#4 in parental control apps#10 in parental control apps
Key featuresAI content monitoring, wide coverage of over 30 apps, web filtering, location tracking, online abuse alertsReal-time location tracking, crash detection, driving reports, SOS alerts
Best for Parental monitoring for children’s online safetyFamily location sharing and driving safety alerts
PriceStarts at $5/month Starts at $7.99/month (free tier available)
Wrapping up
Bark provides more online monitoring and parental control features, making it a better web activity tracker for parents overall. Still, Life360 has a fair share of advantages for parents with children old enough to drive.

About Life360

Life360 snapshot

Life360 is one of the best family location-sharing tools on the market, especially if you’ve got one or two fresh drivers under your roof. It’s more of a real-world safety platform than a purely online-based parental controls app, which is one of the main differences compared to Bark.

The app features a system based on "Circles", which allows you to track the live locations and driving patterns of all added family members.

The GPS feature allows you to keep track of every Circle member’s whereabouts in real-time, while location history showcases a timeline of past movements, covering the past 30 days. You can also use geofencing alerts to set virtual boundaries surrounding certain places.

Driving-related tools include crash detection with automatic emergency services dispatch, roadside assistance (on premium plans), and driving behavior reports for detailed summaries of each trip.

About Bark

Bark snapshot

Bark is a handy tool for monitoring your children’s online activity. The first thing that caught my eye is its versatility, as it can be used as a browser extension, a router add-on, or through dedicated Bark devices.

I was amazed to see that you can get a Bark Phone or a Bark Watch with the security system already installed. It helps stay on top of your children’s text messages, emails, social media posts, images, and other online activity.

The app itself scans such media for inappropriate language, signs of online molestation, and other forms of predatory behavior. You can also use it to monitor your kid’s screen time and create customizable daily schedules accordingly. The native system allows you to track activity in over 30 apps.

Bark vs Life 360: features compared

Now that you know a bit more about each tool, the Cybernews research team and I have decided to give you a detailed comparison of their features:

FeatureBarkLife360Which does it better?
Real-time GPSBasic check-ins and updatesAdvanced monitoring for Circle membersLife360
Geofencing✅ Available ✅ Available (limited on low-tier plans)Life360
Driving reports❌ Not available ✅ Available (speed, braking, phone use)Life360
Social media monitoring✅ Available (over 30 apps)❌ Not available Bark
Web filtering ✅ Available (over 19 categories)❌ Not available Bark
Screen time control ✅ Available (daily schedules and app rules)❌ Not available Bark
Emergency features✅ Available (limited emergency call alerts)✅ Available (built-in SOS button)Life360

The bottom line of the features’ comparison is: Life360 runs the show in terms of physical tracking and driving safety, but Bark takes the throne for parental controls and monitoring. Their core purposes barely overlap, so each app targets a specific user type.

Depending on your needs and your young ones' ages, you might even want to consider using both. On that note, Life360 has extremely limited monitoring features, while Bark’s location tracking barely enters the core circle of features.

Wrapping up
While Life360 ticks all the boxes for physical activity tracking, Bark is unprecedented in terms of online content and activity monitoring.

Life360 vs Bark: location tracking and activity reports

Considering that Bark is clearly a much better tool for online activity tracking, I wanted to even the playing field by starting my comparison on Life360’s home turf. So, to kick off this Bark app vs Life360 guide, I’ve focused on location tracking and activity reports.

While Bark offers some GPS tracking, Life360 tops it with precise location history and real-time updates. The app constantly refreshes GPS location data, so you can see your kid’s current position at any moment and in a matter of seconds.

With paid plans, location history goes back 30 days, which is more than enough to help you review your child’s movement patterns and frequently visited addresses.

Life360 also has an advantage over Bark in the driving insights category, as you can receive a detailed report on your kid’s driving speed, phone usage, and rapid acceleration.

Wrapping up
Life360 claims the top spot in terms of GPS accuracy, update frequency, and detailed driving reports.

Bark vs Life360: web filtering

Even though Life360 mainly focuses on real-world safety scenarios, it doesn’t mean it lacks any sort of online safety features. You can still use it to receive digital alerts and protect the identity of your children while they’re browsing online.

Still, it doesn’t have any of the web filtering options that Bark is widely renowned for. For instance, Bark allows parents to block access to certain websites across 19 different categories.

These include online gambling, violence, social media, streaming platforms, adult content, and more. You can also set up keyword alerts to get notified every time your children try searching for certain websites and phrases.

The best thing is that Bark combines passive monitoring with real-time alerts and active blocking of specific websites that you’ve flagged. The only downside is that it requires add-ons to work smoothly on Apple devices.

Wrapping up
Due to the lack of web filtering options in Life360, Bark claims the leading spot in this category, with both passive monitoring and active blocking.

Bark vs Life360 screen time management

To put it briefly, Life360 has no screen time management features. For that matter, it doesn’t have app blocking or scheduling features, either, so Bark makes an obvious choice in this regard.

You also get granular control and focus on details with Bark. For instance, if your kid goes to school, you can block social media and gaming apps for the duration of the classes, and yet keep educational apps and tools accessible.

At bedtime, you can restrict internet access in full or enable only music-based apps. Bark also features an option for parents to override scheduled restrictions in case of emergency.

Wrapping up
With advanced and flexible screen time management features, Bark beats Life360 in this category.

Apps and user experience

While Life360 features a map-centric design with live location sharing, Bark focuses on an alert dashboard with monitoring overviews and real-time notifications.

Both apps are praised by existing users for their overall UX, though a few users note Bark’s alert delays.

The onboarding process is also different; while Life360 focuses on a simple process involving parents downloading the app and inviting family members into the Circle, Bark's setup takes a bit more time.

Parents need to create a Bark account, add child profiles, and set up the official Bark Kids app on each device their children use. From there, it takes setting up children’s notification permissions and connecting individual social media and email accounts for monitoring.

Bark comes with a slightly higher risk of parents developing alert fatigue, as it sends out a number of frequent notifications, though the risk level for each is categorized, which enables parents to skip through some. Life360 sends far fewer, and they are mostly location-based.

Wrapping up
Life360 features a simpler setup and an intuitive, map-based interface, which is easier to digest than Bark’s alert dashboard with frequent notifications.

Plans and pricing

Besides use cases and specific features, pricing is also a major factor that could affect your final decision. That’s why I’ve already done the legwork for you in summarizing available plans and subscription tiers:

Plan tierLife360 priceBark price Key inclusions
Free/trial Free plan available 7-day free trialLife360 - basic GPS tracking, 2-day history
Entry-level paid planSilver plan - $7.99/monthBark Jr - $5/monthLife360 - crash detection, 30-day history
Mid-tier paid planGold plan - $14.99/monthProduct-based plans with purchase and lease pricingLife360 - roadside assistance, driving reports, ID theft protection
Premium planPlatinum plan - $24.99/monthBark Premium - $14/month Life360 - live emergency dispatch, 1M stolen funds reimbursement, medical assistance

Life360 has more pricing tiers overall, and it’s possible to get a discount using an annual payment, in which case you’d be covering the cost of 10 monthly plan subscriptions by paying for the whole year.

Bark also offers up to 41% off with an annual plan, which comes to $99 for a full year of Bark Premium.

Wrapping up
With advanced and flexible screen time management features, Bark beats Life360 in this category.

Our methodology

There’s no parental app that guarantees complete online safety, but you at least need to know what you’re looking for in one. Here’s an overview of the criteria I’ve used when ranking Life360 and Bark:

  • Feature depth and specialization (25%). I first assessed the amount and quality of core features, including target use cases and real-world/online monitoring capabilities.
  • Location tracking reliability (20%). I also checked real-time location tracking efficiency, along with GPS refresh rates.
  • Digital monitoring coverage (20%). The number of monitored platforms is also important, along with the effectiveness of alert systems on different devices.
  • Ease of use (15%). I also considered setup complexity, dashboard types and differences, as well as onboarding time and requirements.
  • Pricing transparency (10%). Moving on, I reviewed pricing plans, structures, the availability of free plans, and total ownership costs for both.
  • User sentiment consistency (10%). My final category was based on user reviews and ratings I was able to obtain from forums like Reddit, platforms like Trustpilot, and different app stores.

Life360 vs Bark: which one to choose?

The ultimate decision mainly comes down to preference: if you prioritize real-time location tracking and driving safety insights, you can’t go wrong by choosing Life360. On the other hand, Bark is one of the best Life360 alternatives for online activity tracking.

What it lacks in GPS tracking, it makes up for masterfully with AI-powered content analysis and monitoring in over 30 apps. Web filtering across 19 categories is also handy for those who wish to restrict their children’s access to potentially harmful websites.

Overall, make sure to focus on what type of risks concern you the most, which devices your children use, and how many you need monitored. Ask yourself if you’re comfortable tracking your kid’s location, and you can’t go wrong with either of these two.

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