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Tripadvisor buries reports of food poisoning and sexual harassment

AI summaries to blame?

TripadvisorAI

Photo Illustration by Budrul Chukrut/SOPA Images/LightRocket via Getty Images)

Ann-Marie Corvin
Ann-Marie Corvin Senior Journalist
Jul 3, 2026 Updated: 7 hours ago 3 min read

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Key takeaways:
Black Hat DEFCON
Which? report found that AI summaries failed to surface serious complaints about hotels. Image by Cybernews

Travel planning bot failures

When asked directly about the risk of contracting food poisoning at the Riu Palace, Ollie said food poisoning was “quite unlikely” and that the resort had a “strong reputation for high hygiene standards.”
Which? investigation on Tripadvisor's AI summaries and new bot Ollie
Tel Aviv hotels
Tripadvisor told Which? that its chatbot Ollie was still 'a product in development.' Image by Shutterstock
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Accounts of harassment downplayed

hotel_2
Reviewers' harassment complaints about male staff were not picked up by AI. Image by Shutterstock

Comparison with Google’s review app

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“The platform has a responsibility to revisit the accuracy of its AI summaries and AI chatbot."
Rory Boland, editor of Which?
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