Aura Identity Theft Protection review 2025

​Identity theft continues to be a pressing concern, with the Federal Trade Commission (FTC) receiving 1.4 million identity theft reports in 2024, contributing to a total of 5.7 million fraud and identity theft cases. These alarming statistics show us the need for powerful identity protection services like Aura, made to provide security for your personal and financial data.

To assess how effective Aura services are, I collaborated with the Cybernews research team to conduct a comprehensive analysis of what it offers. Our tests aim to determine if Aura delivers on its promises and provides genuine value for your money.

In this Aura review, I'll delve into the software's features, pricing structures, and overall user experience. By the end, you'll have an understanding of whether Aura aligns with your cybersecurity requirements.

Aura Identity Theft Protection overview

Whether you’re exploring identity theft protection or thinking about switching providers, Aura offers a comprehensive service. In the next sections, I’ll overview its key features, pricing, and overall performance to help you decide if it’s the right fit for you.

⭐ Rating:	4.8 ★ ★ ★ ★ ★
🥇 Overall rank:	#2 out of #11 identity theft protection services
💵 Price:	From $12/month
✂️ Free version:	No
🖥️ Platforms:	Windows, macOS, Android, iOS
💰 Credit monitoring:	Yes
🔒 Insurance:	Yes
🔥 Coupons:	Save 63% OFF today!

Visit Aura Identity Theft Protection

Aura is a top-rated identity theft protection service for securing your personal and financial information from cybercriminals. Ranked #2 out of 11 identity theft protection providers, Aura offers a comprehensive suite of security tools that go beyond basic monitoring. Here's a quick rundown of its core functionalities:

• Real-time identity and credit monitoring
• Dark web surveillance
• Financial fraud protection
• Data breach alerts
• AI-powered scam call & text protection
• VPN & antivirus
• Password manager
• Parental controls
• 24/7 US-based customer support

With its all-in-one security approach, Aura’s goals are to provide you with a powerful shield against identity fraud and cyber threats. It also offers 4 different plans for diverse user needs, whether you’re a parent and want basic parental controls or an individual wanting to secure your devices.

Pros and cons of Aura Identity Theft Protection

Who should use Aura?

We suggest Aura if you’re looking for an all-around identity protection service that does more than just credit monitoring. If you’ve experienced identity theft before or want to stay ahead of potential threats, Aura’s instant alerts, dark web scans, and financial fraud tracking can help protect your information.

If you’re an avid online shopper like me, use social media often, or store private details on your devices, you will benefit from Aura’s scam filters, VPN, and antivirus, which guard against hacking, phishing, and potential data leaks.

Families will also find Aura useful, as it includes plans for multiple users, covering up to 5 adults and unlimited kids under 1 account. This makes it a great pick for parents who want to keep their children’s data safe while also using parental controls to manage online activity. If you keep a close eye on your credit score and bank accounts, Aura’s three-bureau credit tracking and fraud alerts can help you catch suspicious activity early. So, with its all-in-one security tools, Aura is a great option for anyone wanting continuous identity protection along with extra privacy features for safer browsing.

Aura Identity Theft Protection features

During my examination of Aura’s feature set, I was impressed with the range of features available and the depth of information available on its site and apps. If anything, it’s now starting to branch out so far that it’s no longer just “Identity Theft Protection.” Instead, it’s trying to become an all-singing, all-dancing personal data and information security platform.

I’ll break these features down by top-level subject area, with more information on each one below. Since my primary concern is the aspects of identity theft protection, I’ll focus largely on these and only briefly address the wider security services Aura offers.

Identity theft protection

• Personal Information Monitoring. Aura scans data broker lists, public records, the open internet, and the dark web for sensitive and identifying information. If you’re like me, you’ll find that your details are out there in a few places, even if you already knew about the breaches and had taken previous action.
• Social Security Number Monitoring. Aura monitors your SSN, specifically checking for new accounts or credit applications using it, suspicious activity involving it, or evidence of it being bought or sold on the dark web.
• Online Account Monitoring. Aura continuously scans the open internet and the dark web for any evidence of your accounts – or the credentials to access them – being compromised. This means searching for leaked usernames and passwords, for your email address appearing in data breaches, and for unauthorized use of your account details.
• Change of Address Monitoring. Aura continuously checks your home title details. This means that Aura will detect if someone tries to steal your identity by using your home title to get a collateral loan. You can also add auto title monitoring as an additional charge.

Financial fraud protection

• Three-Bureau Credit Monitoring. The ‘Big Three’ in credit monitoring are Experian, Equifax, and TransUnion. Aura tracks credit reports from all three in real-time or something extremely close to it.
• Credit Score Updates. Aura uses the VantageScore 3.0 model. Note that this is different from the FICO scores many lenders use, so the numbers won’t match perfectly. It will still be accurate and up-to-date, and this feature will let you monitor your credit health over time.
• Financial Account Monitoring. You can connect Aura to your bank details via open banking using Plaid so that Aura can read the data directly and securely within your accounts. I’ve found its suspicious transaction monitoring to be more responsive and useful than my credit card company’s periodic telephone calls.
• Financial Fraud Monitoring. Aura continuously scans for financial red flags in your name, such as large transactions or fraudulent loan applications.

Online and device security

• VPN. Aura’s Virtual Private Network has passable speeds and doesn’t leak data.
• Antivirus. Aura’s antivirus software is fairly proactive against malware and other threats, with fewer false positives than some alternatives. It’s not as fully featured as dedicated antivirus software, but your risk profile may not warrant the added protection or additional subscription.
• Password Manager. Everyone should use a password manager. Aura’s is pretty feature-light for power users, but if you’re moving from not having one to simply using one, you can’t go wrong here. It generates strong random passwords and securely stores your login credentials.

Parental control tools

• Device Management. To monitor and manage your children’s electronics.
• Screen Time Limits. Cultivate healthy digital habits through schedule-based or quantitative screen time restrictions.
• Content Filtering. Enables you to block inappropriate content with fairly granular settings to protect younger users.

How does Aura look for data leaks?

I’ve already touched on quite a bit of this in prior sections, but it’s an interesting topic if you’re keen on cybersecurity or want to understand exactly how Aura works.

Aura continuously scans the open internet, the credit reporting bureaus, public records and databases, your bank accounts, credit cards, investment accounts, the criminal and court records systems, data brokers, and the dark web. If it finds any of your details, it can alert you by telephone, text, email, or WhatsApp, according to your preferences.

The system uses proprietary AI-powered hardware and software, with human intervention when breaches occur. I was extremely impressed with both the speed and accuracy of this setup. The alerts from Aura on suspicious transactions come through impossibly fast, with fewer false positives than I’m used to from credit card companies and banks.

Aura plans and pricing

The starting price of Aura Identity Theft Protection is $12/month if you choose annual billing. However, there are three subscription plans to select from for the Identity & Fraud Protection service, as we’re not currently concerned with the tier that offers only Parental Controls & Child Safety.

Features	Individual	Couple	Family
Identity Theft Protection	✅ Yes	✅ Yes	✅ Yes
Financial Fraud Protection	✅ Yes	✅ Yes	✅ Yes
Antivirus	✅ Yes	✅ Yes	✅ Yes
Online & Device Security	Up to 10 Devices	Up to 20 Devices	Up to 50 Devices
Identity Theft Insurance	$1,000,000	$1,000,000	$1,000,000
VPN	✅ Yes	✅ Yes	✅ Yes
Credit Monitoring	✅ Yes	✅ Yes	✅ Yes
Credit Lock	✅ Yes	✅ Yes	✅ Yes
Home Title Monitoring	✅ Yes	✅ Yes	✅ Yes
Auto Title Monitoring	❌ No (Available as an add-on)	❌ No (Available as an add-on)	❌ No (Available as an add-on)
Data Broker Removal	✅ Yes	✅ Yes	✅ Yes
Criminal Record Monitoring	✅ Yes	✅ Yes	✅ Yes
Dark Web Monitoring	✅ Yes	✅ Yes	✅ Yes
Social Security (SSN) Monitoring	✅ Yes	✅ Yes	✅ Yes
Restoration Services	✅ Yes	✅ Yes	✅ Yes
Investment Account Monitoring	✅ Yes	✅ Yes	✅ Yes
Annual Credit Report	✅ Yes	✅ Yes	✅ Yes
Spam Call & Message Protection	❌ No(Available as an add-on)	❌ No (Available as an add-on)	✅ Yes
Number of Members	1	2	5 adults + unlimited children
Family Vault	❌ No	2GB	5GB
Parental Controls	❌ No	❌ No	✅ Yes
Child Identity Protection	❌ No	❌ No	✅ Yes
Safe Gaming	❌ No	❌ No	✅ Yes
Cost per month	$15	$29	$50
Cost per year	$144 ($12/month)	$264 ($22/month)	$384 ($32/month)

Get Aura Identity Theft Protection

After thoroughly examining Aura's subscription levels and pricing, I can confirm that the plans offer a tiered approach that will suit varied household sizes and the needs that go along with them. Let's break down each plan:

Individual Plan ($12/month billed annually or $15/month billed monthly):

• Coverage for one user
• Comprehensive identity theft protection suite
• $1,000,000 in identity theft insurance
• Credit monitoring across all three major reporting bureaus
• VPN and antivirus for ten devices
• Password manager

Couple Plan ($22/month billed annually or $29/month billed monthly):

• Coverage for two adults
• Everything in the Individual plan for two people
• VPN and antivirus for 20 Devices
• Family Safe 2GB vault for secure document storage

Family Plan ($32/month billed annually or $50/month billed monthly):

• Coverage for as many as five adults and an unlimited number of children
• Benefits of the Couple Plan Included
• VPN and antivirus for 50 devices
• 5GB family vault
• Parental controls and identity monitoring for children
• Safe gaming features
• Spam call and text protection

Auto Title Monitoring is a chargeable add-on for all plans, while Spam Call & Message Protection is a chargeable add-on for the Couple and Individual plans that are included in Family.

New customers can take advantage of a 14-day free trial, and Aura offers a 60-day money-back guarantee, giving you more than two months to try the service risk-free. If you choose annual billing, you can secure a 20% discount against the regular monthly price.

In my view, Aura delivers good value for the range of included features. The Family plan is particularly attractive for families with kids, as it offers an extra level of protection and functionality. I also think it’s a nice touch that Aura has kept the plan unlimited as to the number of children. That’s not just a gimmick, given that there really are some child-facing identity theft protection measures included.

Although it may seem more expensive than some of its rivals, the inclusion of additional security features like VPN, antivirus, and password management can justify that cost, potentially saving you from needing to buy subscriptions to those services individually.

My experience using Aura

In my review, I personally went through the sign-up process with Aura. As such services tend to, it asks for a lot of personal information — but that is also necessary for strong monitoring. I found the set of steps easy to understand and tailored for end-users.

With Aura, your data is protected with bank-level encryption, so you can feel secure about how you’re sharing your sensitive information. Signing up was straightforward, with clear instructions and requirements at each step. Be ready to receive text messages or phone calls with two-factor authentication codes because Aura takes its identity verification steps seriously.

Here’s a step-by-step guide to what you can expect:

Buying Aura

1. I went to the official Aura website and clicked Start Free Trial at the top
2. I clicked Create account
3. I chose my subscription plan and clicked the Start Free Trial button
4. I entered my email address and clicked Set up protection
5. I continued by giving my full legal name
6. I provided my full address
7. I filled in the rest of my personal information (payment details, SSN, etc.)
8. I finished the signup process, logged into the website, and downloaded the Aura app to my devices

The signup and purchase process for the Aura free trial was remarkably easy and took me under ten minutes. It didn’t send me down any weird navigational pathways, and it didn’t repeatedly try to upsell me with additional features I didn’t want. Solid performance overall on the signup process.

Get Aura Identity Theft Protection

Using the Aura desktop app

After completing my subscription, I entered the username and password I had set during signup, and then the site redirected me to my Aura Dashboard. It led me through a series of setup steps:

1. Dashboard overview. The dashboard looked sleek and easy to understand, displaying my protection status and main features
2. I then linked to my bank and credit card accounts through Plaid, a financial account connection service. I started this from the My Protection menu by clicking on Transactions
3. Plaid had me select my bank and provide account details
4. I then configured how I wanted to receive notifications by clicking on the gear icon in the top right and going to Notifications
5. Credit Monitoring activation. I activated my three-bureau credit monitoring by clicking Credit within the My Protection menu. For security, it makes you do a text verification every time you enter this menu.
6. VPN and antivirus. The My protection menu guided me through setting up my devices with VPN and Antivirus through the Online Security and Antivirus

This whole process took about 15 minutes. I started receiving my first alerts and credit updates within hours, confirming that I was protected and everything was working as it should be.

Using the Aura mobile app

Although I like the more full-featured version of Aura that I can access on a desktop browser, the Aura Identity Theft Protection Android app makes it easy to manage your identity protection and security settings on the go. I’ll walk you through the core features.

When you open the app, you’ll see your Dashboard, which gives you information on your protection status.

Identity Monitoring. In your Vault, you can monitor your personal information and take action. You can easily check the status of your SSN, Dark Web, and Criminal and Court Records monitoring here.

Financial Monitoring. Here, you can track your credit score and credit records and monitor the bank accounts you’ve connected. I find it comforting to know I have access to all of this financial information.

Digital Security. The application lets you directly configure Aura's VPN, antimalware, and password manager on your mobile device.

Alerts Center. This is your dashboard alert workspace, where you can easily view and manage all of your identity, finance, credit, and device security alerts. I find that the centralized location makes it really convenient to keep a tab on any possible problems and then act on them accordingly.

Settings. This category offers customization options for updating personal information and alert preferences. These options give you a reasonable amount of control over your defense, and they let you quickly update your details if you move or otherwise need to change your details.

With the app's simple interface, you can receive identity protection news on the go and respond immediately to any alerts using your Android device. I found that is a useful little addition to keeping your identity details in check, even on the move.

The Aura mobile app – in this case, the Aura Android app – is a well-designed and easy-to-use app that puts most of the Aura experience directly in your pocket. For initial setup and detailed examinations of your credit file, I suggest using the Aura Identity Theft Protection webpage from your desktop or laptop computer. But for on-the-go updates, Aura’s Android app is an accessible window into your protection status.

Drawbacks of using Aura

Although I enjoyed the overall experience using Aura and it’s considered to be the industry-leading solution for identity theft protection, there are also some shortcomings I’ve noticed:

1. No social media monitoring. In contrast with some competitors, I noticed that Aura does not directly monitor social media accounts for identity threats.
2. No direct USPS address change monitoring. With Aura, you may be slower to discover that someone has stolen your postal mail than with some rivals.
3. User interface. I also found the user interface a bit clunky at times. Some users, including myself, have also found Aura's dashboard difficult to navigate, mostly because the key features of alerts and identity monitoring are not as easily viewed as they could be.
4. Tech challenges. Some users complain about poor app performance and inability to connect to the VPN, especially on public Wi-Fi.
5. Cancellation. Annual plans canceled after the 60-day trial don’t refund the yearly subscription.
6. Limited specialized monitoring. It does not offer to monitor medical data reports or utility alerts.

That said, even with these limitations, I still found Aura’s identity protection and financial fraud monitoring to be some of the most thorough I’ve tested. Aura's comprehensive feature set and strong core identity protection capabilities make it a solid choice for most users looking for identity theft protection.

Get Aura Identity Theft Protection

Aura insurance and customer support

Aura has comprehensive identity theft protection insurance. Adults are insured up to $1,000,000, with family plans totaling up to $5,000,000. Coverage includes reimbursement of stolen funds, personal expense compensation, and legal fees for resolving identity theft issues.

Aura's customer support is impressive. It offers 24/7/365 US-based service, which is crucial since identity theft can occur at any time. Users are generally very satisfied with the support team, and my test queries confirmed fast, professional, and helpful responses.

For identity theft victims, Aura provides a "white-glove" service. Their resolution professionals guide you through reporting losses, recovering funds, and rehabilitating your credit file.

Overall, Aura's excellent insurance and top-tier customer care should keep your stress levels low and your identity secure.

Aura vs competitors

When choosing an identity theft protection service, I wanted to compare Aura against some of its biggest competitors to see if it really delivers the best value. Two of the most well-known alternatives are LifeLock and IDShield, so I took a closer look at how their pricing and plans stack up.

Aura vs LifeLock

When comparing Aura vs LifeLock, one thing I immediately noticed is that LifeLock offers lower introductory prices but those rates increase significantly after the first year. Aura, on the other hand, keeps pricing consistent with no unexpected price jumps. Here’s how both providers compare in terms of pricing:

Plan	Aura (monthly)	LifeLock (first year monthly)	LifeLock (after first year)
Individual	$12/month	$7.50/month	$10.41/month
Couple	$22/month	$12.49/month	$20.83/month
Family	$32/month	$18.49/month	$29.99/month

For me, the predictability of Aura’s pricing makes a big difference. I wouldn’t want to sign up for a service only to find out my bill nearly doubles after a year.

Aura vs IDShield

Now, when comparing Aura with IDShield, I noticed that IDShield’s pricing isn’t as straightforward. If you want full three-bureau credit monitoring, you’ll have to pay extra, whereas Aura includes it in every plan. Also, IDShield’s family plan costs more than Aura’s, which was surprising considering Aura offers more built-in security tools. Let’s take a look at how the providers stand in terms of pricing:

Plan	Aura (monthly)	IDShield (monthly)
Individual	$12/month	$14.95/month
Individual (3-Bureau)	Included	$19.95/month
Family	$32/month	$29.95/month
Family (3-Burea)	Included	$34.95/month

For me, Aura just makes more sense. I get full credit monitoring no matter what plan I choose, and I don’t have to worry about paying extra later on. If you’re looking for a family plan, Aura is also more affordable while offering extra security features.

Aura review: our final verdict

After testing Aura, I found it to be a solid identity theft protection service with credit monitoring, dark web scanning, and built-in security tools like a VPN and antivirus. While the interface isn’t perfect and it lacks social media monitoring, its strong security features and 24/7 fraud support make it a great all-in-one solution. You should consider getting Aura if:

• You want all-in-one security. Aura combines credit monitoring, dark web alerts, VPN, and antivirus in a single package
• You need family coverage and want to protect up to 5 adults and unlimited kids under one plan
• You prioritize financial security and want three-bureau credit monitoring, fraud alerts, and financial protection tools
• You prefer simplicity, enjoy an easy-to-use platform with 24/7 fraud resolution support

You might want to look elsewhere if:

• You need social media monitoring as Aura doesn’t track social media accounts for identity fraud
• You prefer a minimalist dashboard. Some users may find the interface a bit cluttered
• You want a free option. Aura has no free plan, only a 14-day trial

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