How to watch Big Brother UK season 22 in the US
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Big Brother UK returns in 2025 for its 22nd season, and the house is once again open for the most unpredictable social experiment on television. A fresh group of housemates will step inside, cut off from the outside world, where every whispered conversation, bold alliance, and late-night meltdown could change the game. The £100,000 prize is on the line, but as always, the real drama comes from watching how strangers live, clash, and sometimes connect under constant surveillance.
Hosted by AJ Odudu and Will Best, the show airs Sunday through Friday at 9 PM BST on ITV2, with free streaming on ITVX. But ITVX is locked to the UK, meaning fans in the US, Australia, and beyond can’t simply press play.
That’s why a VPN helps. By switching your virtual location to the UK, you can tune into ITVX from anywhere.
In this article, I’ll walk you through how to set up a VPN to watch Big Brother UK season 22, and share my top picks for streaming smoothly, so you don’t miss a single eviction, twist, or surprise vote.
How to watch Big Brother UK Season 22 in USA
- Choose a VPN with servers in the UK – I recommend NordVPN
- Download and install the VPN app on your device
- Launch the VPN and connect to a server located in the UK
- Open your browser and go to the ITVX website
- Start streaming Big Brother UK
Why do you need a VPN to watch Big Brother UK?
Big Brother UK may be filmed under 24/7 surveillance, but for fans outside the UK, it’s the screens that go dark. ITV2 and ITVX hold the rights to broadcast the show, and their streams are fenced off with geo-restrictions.
Watching Big Brother UK from outside the UK isn’t simple — ITV2 and ITVX restrict their streams to local viewers only. The simplest way around this is to use a VPN.
A VPN lets you change your virtual location to the UK, unlocking ITVX as if you were watching from London or Manchester. That means you won’t miss live evictions, tense showdowns, or those late-night twists the show is famous for.
With the help of a VPN, you can stream Big Brother UK on ITVX no matter where you are. The best services combine reliable speeds with plenty of UK servers, ensuring you can watch live episodes without buffering or lag. Strong security features also mean your data is encrypted, keeping your activity private while you’re tuned in.
What happened in the previous season?
The 21st season of Big Brother UK aired in 2024 on ITV2 and made history as the shortest civilian series to date, running for just 41 days. Despite its brevity, the series packed in plenty of drama, challenges, and unforgettable moments.
Sixteen housemates entered the famous house under the watchful eyes of hosts AJ Odudu and Will Best. When the final night arrived, Alison “Ali” Bromley emerged victorious, winning 51.85% of the public vote and securing the £90,000 prize. Marcello Spooks finished runner-up, followed by Emma Morgan in third and Hanah Haji in fourth. The final six was rounded out by Nathan King and Segun Shodipo.
As always, the season featured staple Big Brother elements like nominations, weekly evictions, and creative tasks – some of which were elevated in difficulty and spectacle to keep fans hooked.
The series also faced controversy when Ali Bromley was shown wearing a T-shirt featuring a watermelon shaped like the region of Palestine. The image was seen as a statement of solidarity with Palestine amid the ongoing conflict. The broadcast episode was briefly removed after a complaint, and the imagery was censored when reuploaded.
Despite the incident, Season 21 proved to be another success in the show’s ITV2 revival, drawing strong viewership and sparking plenty of conversation among fans.
Best VPNs to watch Big Brother UK anywhere
Streaming platforms like ITVX often block access outside the UK, which means not every VPN is up to the task of getting you into Big Brother UK. To find out which ones actually work, I put VPNs through a series of tests, checking not just their ability to bypass geo-restrictions, but also how they perform when it comes to speed, server variety, and overall streaming quality.
