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Best HubSpot apps: our top picks


Whether you're a rookie, an experienced digital marketer, or a CEO, chances are you've heard of HubSpot, and there is a good reason why.

HubSpot is disrupting old-school customer relationship management by providing an all-in-one platform that enhances and automates marketing, sales, customer service, and content management.

With HubSpot's intuitive user interface, options for upgrades, and a unified codebase, you'll have everything you need to deliver a first-class customer experience at your fingertips.

Best HubSpot apps: our detailed list

If you’re thinking of adding a CRM solution to your business, then you are on the right track. In the CRM market, HubSpot is not only one of the most reliable and well-known names, but it also boasts a marketplace with over 1000+ apps that help businesses of all sizes customize their approach and take their customer relationship management to the next level.

Today we gathered a list of some of the finest HubSpot applications and analyzed their perks and features, to help you select the ideal fit for your business.

sendSMS

sendSMS
FeaturesClassic SMS, rich media, chat, mobile advertising, native SMS modules, SMS API
ResourcesVideo tutorials, news, glossary
Free trialNo

With more than 10 years of experience, SendSMS provides SMS messaging services for an array of businesses.

SendSMS offers high-quality SMS/RCS/Viber messaging solutions that meet even the most demanding requirements. In addition to that, their features include:

  • Mass text messages
  • Purchase credits
  • Contact list segmentation
  • SMS campaign scheduling
  • Number list uploads
  • Rich content SMS
  • Personalized messages

Businesses can significantly benefit from sendSMS's assistance as it automates time-consuming tasks like answering customers’ questions, and enhances sales efforts with SMS communications.

PostGrid Print & Mail

PostGrid Print & Mail
FeaturesTriggered mailings, bulk mail send, template editor
ResourcesAPI docs, blogs, e-books, whitepapers
Free trialYes

PostGrid is a web-to-print platform and API that automates every process related to letters, postcards, and checks.

PostGrid's unique selling point is that it provides users with not only the ability to automate their business processes via its REST API but also the ability to integrate APIs into their existing platforms. With this product, you also get access to features like:

  • AB Testing
  • Response alerts
  • Mailing list purchasing and scrubbing
  • Mailing Services Integration
  • Printing Services Integration
  • Event Triggered Actions
  • Delivery Tracking

Another great thing about PostGrid is that it makes it easy for businesses to ensure compliance by also supporting native integrations with various third-party no-code platforms.

Wappalyzer

Wappalyzer
FeaturesLead lists, technology lookup, email verification, CRM integration
ResourcesArticles, FAQ, documentation
Free trialYes

Next on the list is Wappalyzer – a solution that analyzes the websites of millions of companies worldwide and allows you to see the technology stack of any website.

Besides presenting you with the technology that your prospects are using, Wappalyzer also displays the website's email addresses, social media profiles and meta data. Because of these features, Wappalyzer is an excellent tool for purposes such as:

  • Lead generation
  • Market research
  • Data enrichment
  • Competitor analysis
  • Website monitoring

With this solution, you can also create lists of websites that use certain technologies and generate reports based on your custom preferences, making lead generation a breeze.

Roi4Presenter

Roi4Presenter
FeaturesMultiple presentations, reports on slide views, automatic creation of new leads
ResourcesBlog
Free trialYes

Roi4Presenter allows to streamline presentations without scheduling a meeting, catch the prospect while he is looking through the presentation, and generate leads.

Aside from its unique ability to deliver an "asymmetric" presentation to clients in multiple time zones, the platform offers a few interesting features, including:

  • Catching the prospect while he is looking through the presentation
  • Presentation streaming with video & microphone in browser
  • Audio file management
  • Offline presenting
  • Interactive content
  • Getting presentation performance report
  • Two-way audio and video
  • Video support and conferencing

Designed primarily for salespeople and marketers, and HRs, Roi4Presenter provides an excellent alternative for outreach campaigns, client presentations, onboarding staff, or non-stop webinars.

Product Fruits

Product Fruits
FeaturesTours and walkthroughs, hints and tooltips, life ring button, feedback widget, in-app announcements, onboarding checklists, knowledge base
ResourcesBlog
Free trialYes

Product Fruits is a no-code product adoption platform for web-based apps that allows to onboard users at scale and show them how to derive value from any given product. You can also trigger HubSpot workflows tailored to each step in user onboarding journey.

Using this product editor doesn’t require coding skills since it is specifically designed for non-technical users. It is packed with a whole set of features as well, such as:

  • Interactive product tours & walkthroughs
  • Hints, beacons & tooltips
  • Onboarding checklists
  • In-product announcements
  • User feedback widget
  • Life Ring Button (in-app help center)
  • Knowledge base

With Product Fruits, SaaS companies all over the world can increase conversions, reduce churn, and lower support tickets. The two-way HubSpot integration enables you to streamline Product Fruits events to the contact timeline and give sales managers insights into contact interaction with user onboarding content.

Mindstamp Interactive Video

Mindstamp
FeaturesHotspots, questions, drawings, multimedia, chapters, transcripts, call-to-action buttons, personalization, conditional logic
ResourcesBlog, newsletters, help center, chatbot
Free trialYes

Founded in 2017, Mindstamp is one of the most powerful yet easy-to-use interactive video solutions available.

Users can turn any video into an interactive experience that improves engagement and propels action using Mindstamp's drag-and-drop interactive video platform and its robust features, like:

  • Branded customizations
  • Lead capture
  • Advanced reporting
  • Quizzes
  • HTML embeds
  • Video branching

Mindstamp’s powerful interactive video solution is amplified with the Mindstamp HubSpot Integration. The integration allows users to sync video and engagement data collected from Mindstamp’s platform directly to the HubSpot CRM platform. This means HubSpot users can track, trigger, and enhance their existing CRM processes and workflows with the power of interactive video.

Oktopost

Oktopost
FeaturesCampaign optimization, report customizability, follower analysis, social reporting
ResourcesContent library, case studies, webinars, ebooks, blog, podcasts
Free trialYes

A data-driven approach to social media marketing is at the core of Oktopost's social media marketing suite for B2B enterprises and mid-market companies.

In addition to integrating natively with prime marketing automation and CRM platforms like Salesforce or Microsoft Dynamics 365, Oktopost provides marketers with multiple tools to leverage social data for better customer experiences and revenue growth, such as:

  • Audience targeting
  • Automated publishing, scheduling
  • Badge management
  • Behavior tracking
  • Benchmarking
  • Trend analysis

With over 3,000 global businesses utilizing Oktopost's solutions, it serves as the go-to source for employee advocacy, employer branding, social selling, and social media management.

Freshdesk

Freshdesk
FeaturesOn-demand recording, SSL security, social media integration, task management, widgets
ResourcesBlog
Free trialYes

A helpdesk, messaging center, and call center are all offered by Freshdesk – a customer support platform from Freshworks.

With Freshdesk – a CRM specifically designed for customer engagement – your business can now provide excellent customer service, as this platform not only assists you in better managing various aspects but also includes a slew of features such as:

  • Alerts/escalation/notifications
  • Archiving and retention
  • Call monitoring, recording, routing
  • Collaboration tools
  • Customer complaint tracking
  • Customizable forms, reports, templates
  • Gamification

Even though Freshdesk can be a bit pricey, it is still one of the best choices for businesses that need customer-style problem resolution.

InEvent

InEvent
FeaturesConcessions management, on-demand recording, audience analytics
ResourcesBlog, FAQ
Free trialNo

Next on our list is InEvent – software designed to streamline processes for in-person professional events and video production.

Despite InEvent's usual features, such as constructing mobile applications or creating personalized white-labeled landing pages, it also offers numerous unique ones, including:

  • Concessions management
  • Conferencing
  • Gamification
  • Speaker profiles
  • Virtual lobby
  • QR codes
  • Multi-Event

InEvent was developed by event professionals and A/V specialists, so it does not matter what type of event you're planning; this flexible solution will help your ideal event come to life.

Roger365 MS Teams Connector

Roger365 MS Teams Connector
FeaturesMicrosoft Teams integration, telephony, contact center, chat, CRM
ResourcesBlog
Free trialYes

Roger365 is a contact center & messaging solution that is naturally integrated with Microsoft Teams.

This provider is unique in that it not only serves a contact center solution for inbound phone calls but also integrates webchat, WhatsApp, SMS and social media into Microsoft Teams. The main features are:

  • Microsoft Teams becomes an omin-channel platform
  • Intelligent call routing
  • Call flow and audio prompt builder
  • Helpful tools for agents (caller&queue details, simple call forwarding etc.)
  • Reports
  • AI Chatbot

Furthermore, using Roger365's UI, you can create notes, tickets, or tasks that will automatically be transferred to HubSpot CRM.

Best HubSpot apps: final recommendations

In this article, we highlight the best HubSpot apps that can help your business grow faster. In order to help you narrow down your search, here is a quick rundown of some of the best apps we recommend:

  1. sendSMS – a global SMS marketing service that lets you send messages in bulk and track results automatically.
  2. PostGrid Print & Mail – an easy-to-use platform to automate the process of designing, printing, processing, stuffing, and mailing letters, postcards, and checks/cheques.
  3. Wappalyzer – a tool that lets you find out the technology stacks of any website.
  4. ROI4Presenter – a web service and mobile application for interactive online presentations, lead generation, and outreach.
  5. Product Fruits – a no-code product adoption platform for web-based apps.
  6. Mindstamp Interactive Video – an interactive video software where you can create personalized video marketing, engaging product videos, and training education videos.
  7. Oktopost – a B2B social engagement suite that supports modern data-driven organizations.
  8. Freshdesk – online cloud-based customer service software providing helpdesk support with all smart automation.
  9. InEvent – is a powerful software for in-person professional events and video productions.
  10. Roger365 MS Teams Connector – contact center and messaging solution integrated into Microsoft Teams.

Best HubSpot apps – FAQ


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