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Best AI website builders in 2024


AI website builders are a great tool for building beautiful and functional websites within minutes. I collaborated with our research team to evaluate and rank various website builders in terms of AI generation process, ease of use, efficiency, pricing, and results. Read on to find out our top 5 AI website builders and learn about what makes a good AI web builder, who should get one, and whether you can build a website with ChatGPT.

Our list of 5 best AI website builders

Akvile Tamasiuniene Ieva Jociūtė author Ugne Rinkeviciute editor sarunas karbauskas
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Our in-house research team and expert writers work hand in hand to regularly test website builders and provide accurate and fact-checked information. Discover the ins and outs of how we test and evaluate website builders.

24
Website builders tested
279
Websites built
558
Hours of extensive testing

Do you need an AI web builder?

AI is an excellent tool; however, it’s just a tool – it simplifies the process, saves time, and cuts costs, but it won’t be able to create complex websites for anything larger than a blog or a small business. For more complex websites, I recommend our top website builder picks or, if you have the budget, hiring a website developer or agency.

AI web builders are the best for freelancers, blogs, and small businesses who are just starting out and don’t mind limited customization and functionality. AI-powered web builders, like Hostinger, are a great way to build a website, even if you don’t have any experience doing so. Keep in mind that the website will be rather minimal and have limited functionality.

Recent updates
In the 2024 July update, I reviewed and updated the provider overviews to include the most relevant features and to provide a more comprehensive explanation of what it’s like to use these AI website builders. I explained who should opt for an AI website builder and also added a rundown of each provider's AI tools and rated them.

Best AI website builders – our detailed review

We tested 26 website builders and their AI tools, including AI website generators, text and logo generators, and more. We also evaluated the builder editors' customization options and opportunities and identified some key areas for improvement. The research team and I wrote down our main insights during the testing and evaluation process. In the end, I considered the price value and the target user.

1. Hostinger Website Builder – best AI website builder

hostinger website builder banner
Price:$2.54 - $3.59/month
Top AI tools:AI website generator, AI writer, AI logo maker
Best for:Personal projects, blogs, small businesses
Current deal:Get Hostinger Website Builder, now 78% OFF + 3 months FREE!

Hostinger Website Builder is the best AI web builder in my eyes. Besides the AI website creator, it includes many other tools, including but not limited to AI creators for text, images, pages, blogs, logos, and more. The AI heatmap tool is especially useful for site’s design optimization.

Pricing. Hostinger Website Builder prices start from $2.54/month with a 30-day money-back guarantee too. Hostinger doesn’t offer a free trial, and the AI image and logo generators are based on credits which you’d need to top up. On the bright side, it costs merely $4 for 100 credits, so it’s not that outrageously expensive.

Who it is for. Hostinger Website Builder is perfect for creating personal blog sites or for small businesses. However, if your site is more complex or has specific requirements, the Hostinger AI functionalities might not be suitable or sufficient.

Rating Hostinger AI tools

Hostinger offers a solid suite of AI tools. Here are the most notable ones:

FeatureRatingDescription
AI website generator
5
Generates a website after you provide information such as brand name, description, and type of website. Once generated, you can easily edit the website. A great tool for building a website for beginners.
AI Heatmap
5
Generates a heatmap showing which sections of your website receive the most attention, giving you a better idea on user behavior and engagement.
AI Writer
4
Part of the AI Assist suite, AI Writer generates text based on your description. Great starting point but requires editing.
AI SEO Assistant
4
Generates keywords, meta titles, and meta descriptions. It’s a quick way to improve SEO with minimal effort; however, still requires human touch.
AI Logo Maker
3
Designs a basic logo based on your description. You can also edit the logo yourself or create it from scratch. It is quite limited as it creates generic logos. Logos also cost credits.

One of the main downsides of Hostinger’s AI website builder is that it does not support third-party themes or plugins, which adds even more limitations to an already limited website.

Building a website with Hostinger AI web builder

Building a website with Hostinger is fairly straightforward. You can either choose an existing template or create your website with AI. In my experience with the Hostinger AI website creator, the resulting website matched my requirements quite well. Initially, the builder asked to answer some questions, such as the brand’s name and website type (whether it’s an online store, a blog site, a portfolio, or others), and add a short description. I could also choose a specific style (minimal, elegant, bold) and color palette. The result – Hostinger AI builder understands the prompts well and does exactly what you ask it to do. When I asked for a minimalistic website, it created a minimalistic website.

Hostinger Website Builder’s text generator produced different kinds of text that required minimal editing. Hostinger’s product and website descriptions were nearly ideal, so the tool could be a massive help when launching your new website.

hostinger-generating-website-updated
Hostinger AI website creation process

Other notable Hostinger Website Builder’s AI features include an AI image generator, AI page generator, AI blog generator, AI writer, AI logo maker, and AI heatmap. The heatmap analyses your website and suggests the places that can potentially attract more users, so you’ll know where to place the most important information. The AI logo maker can generate simplistic logos. Users also have the option to create the logo themselves.

hostinger-ai-tools-updated
Hostinger website builder AI tools

After testing Hostinger, I was really impressed with all the AI features it offers. With minimal human input, Hostinger AI website builder allows you to create a website that suits you and your brand’s image, making it a great tool for website creation.

What’s new on Hostinger web builder?

In June 2024, Hostinger introduced a few new features to its website builder, including an improved AI builder, improved header section, AI assistance, AI SEO assistance, new local payment methods in Latin America, manual tax management, product sorting, product categories, hover effects, sticky bar, and under construction/coming soon pages.

2. IONOS – AI website builder for simple sites

ionos banner new
Price:$1.00/month - $17.00/month
Top AI tools:AI website generator, AI writer, AI image generator
Best for:eCommerce, blogs, small business
Current deal:Get up to 91% OFF IONOS website builder!

IONOS is another strong contender in the realm of AI web builders. It offers a suite of AI-powered tools designed to streamline the website creation process, including an AI website builder, AI text generators, AI image generators, and SEO tools. These features make it a versatile choice for those looking to build professional and functional websites with ease.

Pricing. IONOS’s website builder starts at $1.00 per month for the Starter plan, which includes 100 GB of web space and 10 pages. The Plus plan, at $1.00 per month, provides more creative freedom with 250 GB of web space, and 200 pages alongside additional features like online booking tools and AI SEO text generation. For those needing advanced capabilities, the Pro plan costs $17.00 per month and includes 350 GB, advanced SEO tools, and a 50 GB email inbox​.

Who it is for. IONOS AI Web Builder is ideal for small businesses and individuals who need a professional online presence without the hassle of manual coding. It's particularly suitable for those who want to leverage AI for text generation, image creation, and SEO optimization, making it a great tool for creating comprehensive websites efficiently.

Rating IONOS AI tools

IONOS offers a number of standard AI tools. Here are some of the most important ones:

FeatureRatingDescription
AI website creation
3
Generates a website based on your description, tone, and color palette. While the websites are beautiful, they tend to be generic and don’t stand out.
AI Text Generator and Improver
4
Writes texts based on your prompts and tone. It can also optimize already written text, improving readability. A good tool for generating and enhancing written content but requires additional editing.
AI SEO Text Generator
4
Optimizes metadata by writing meta titles and descriptions. Saves time and provides basic SEO coverage but almost always needs editing.
AI Image Generator
3
Creates images based on your descriptions and selected tone. An alternative to stock images, but lacks consistency in quality.
AI Color Palette Generator
4
Picks the best colors for your website that suit your website elements and style. A unique feature but it may not always fit the website's vision.

IONOS offers a few unique AI tools, such as AI Image Generator and AI Color Palette Generator, which can help you make your website a little more unique.

Building a Website with IONOS AI Web Builder

Building a website with IONOS is straightforward and user-friendly. You start by choosing from a range of templates designed by professionals for various industries. Alternatively, you can use the AI builder, which asks a series of questions about your website’s purpose and style preferences and then generates a site tailored to your needs.

IONOS builder AI questions

The AI builder efficiently created a site that matched my specifications. It asked about the site’s name, type (e.g., blog, e-commerce), and design preferences (e.g., minimal, bold). The AI-generated text and images required minimal editing, demonstrating the builder's effectiveness in understanding and implementing user prompts.

IONOS builder website structure

Overall, my experience with the IONOS Web Builder AI features was positive. The AI tools were impressive, offering a comprehensive range of features that made website creation straightforward and efficient. The user-friendly interface and professional templates simplify the process, making it accessible even for beginners.

What’s new on IONOS?

In June, 2024, IONOS introduced DCD support for cloud DNS and self-restoration of MariaDB clusters from backups.

3. Squarespace – AI website builder with unique templates

Squarespace banner with user interface
Price:$16.00/month - $52.00/month
Top AI tools:AI website generator, AI writer
Best for:In-house eCommerce, blogs, small business
Current deal:Get up to 36% OFF Squarespace!

Squarespace AI Web Builder is an impressive tool in the world of AI-driven website creation, but it does come with some notable limitations. While the platform offers a range of AI tools such as AI creators for text, images, pages, and blogs, users looking for extensive customization options might find it lacking. Additionally, the variety of add-ons is limited, and achieving precise results requires very specific inputs.

Pricing. Squarespace allows you to choose from 1 personal and 3 business plans. You can get the website builder for as little as $16.00/month. In comparison, the cheapest business plan costs $23.00/month. And if you are unsatisfied, there’s a 14-day money-back guarantee.

Who it is for. Squarespace AI Web Builder is ideal for creatives, small businesses, and those seeking a polished, professional website. Its extensive design customization options and user-friendly interface make it suitable for more complex sites as well.

Rating Squarespace AI tools

Squarespace is one of the leading website builders; however, its suite of AI tools is rather limited. Here’s a rundown of Squarespace AI:

FeatureRatingDescription
Squarespace AI website generator
4
Fill out a questionnaire and get a new website. You can edit the website during the creation process, adding and removing sections based on your needs; however, customization options are rather limited.
AI text generator
4
You can use Squarespace AI to generate text from prompts or have it improve or rewrite already-written text. A good starting tool if you don’t have a budget, but it won’t replace a good copywriter.
AI-assisted email marketing
3
Creates content for email campaigns but may require a lot of editing to ensure quality and relevance.

Unfortunately, Squarespace does not have AI-powered SEO. It makes up for it by providing built-in SEO tools.

Building a Website with Squarespace AI Web Builder

Building a website with Squarespace AI Web Builder is minimal work. You start by answering a few questions about your brand and website preferences, including the type of website, color palette, and design style. The AI then generates a tailored website layout based on these inputs.

getting-started-with squarespace

The AI builder begins by asking a series of questions about the website's purpose, style preferences, and color schemes. For my website, I chose a monochromatic style with a light blue color scheme. The resulting website closely matched my inputs, demonstrating the AI’s understanding of prompts and ability to deliver tailored designs. However, the design options were somewhat limited.

This limitation may be a drawback for users seeking more flexibility and customization.

squarespace-templates-ai-builder

In the content creation phase, you need to provide information about your brand and select the desired writing style. The AI then generates simple text for the main content boxes, which can be used as-is or with minimal edits.

squarespace-ai-web-builder

As seen in the photo, the AI writer didn’t produce highly original content but rather straightforward, simple text. This can be helpful for quick setups but might be too basic for more complex needs.

After testing Squarespace, my experience was mixed. While the AI tools significantly simplify the website creation process and make it accessible even for those with limited technical skills, the platform’s limitations in customization and higher cost could be a drawback for some users. The resulting websites are visually stunning and professional, making Squarespace an good choice for creatives and small businesses.

What’s new on Squarespace?

In June 2024, Squarespace introduced a local delivery method, more payment methods, and multi-year registration for domain names. It also added Link to the most popular payment method list.

4. SITE123 – when you want a quick and easy AI website builder

site123
Price:$12.80/month - $45.00/month
Top AI tools:AI editor, logo maker, image optimizer, AI-powered chatbots
Best for:Small business sites (beginner to advanced)
Current deal:SITE123 coupon 40% OFF!

SITE123 is another useful yet simplistic website builder. It creates a simple website based on your answers that you can further edit yourself, and features an AI text generator – it is useful for inspiration when you’re not sure what to put in your website.

Pricing. SITE123 offers 1 free plan and 5 paid plans, with the Basic plan retailing for $12.80/month. And if you end up not enjoying the services, there’s a 14-day money-back guarantee.

Who it is for. The SITE123 AI website generator will be especially useful for small business sites. Since it is quite straightforward and easy to use, both beginner and advanced users can benefit from the builder.

Rating SITE123 AI tools

SITE123 has only one AI tool – an AI text generator. It can be used to generate unique content for your website.

FeatureRatingDescription
AI text generator
3
Generates text for titles, headings, and sections. It’s an okay tool for creating simple content but tends to make up information and requires constant fact-checking. It may not actually save you any time.

Considering that there’s only one AI tool, SITE123 will require a lot more manual work to create a good website.

Building a website with SITE123 AI web builder

SITE123’s interface might be slightly more complicated to navigate compared to Hostinger builders, but it’s still fairly simple to use. Regarding AI website creation, SITE123’s builder questionnaire is less advanced than Hostinger’s, since it doesn’t ask about the branding style or colors, which is pivotal to launching a successful website that represents your brand’s identity. Nevertheless, the web-building process with SITE123 is simple. The builder takes you straight to creating a website, asks you to answer a couple of questions, and directs you to register an account with SITE123 to get your AI-generated website. Chances are that the website will be quite simplistic, but you can always edit it yourself. As noted in the SITE123 review, it will provide you with a shell of your future website, and it’s up to you to make adjustments.

site123-questions-updated
SITE123 website building process with AI

SITE123 web builder has only one AI feature, which is a text generator. It is not very good, compared to Hostinger’s text creator, but could still be useful for generating ideas. In my tests, the generated texts featured additional information that I did not provide, and some parts of the text were false. There were also cases where SITE123 added some unrelated images to our website.

site123-result-updated
Editing an AI-generated site with SITE123

Despite a few minor issues, SITE123 is a handy tool, especially for small businesses. It’ll certainly provide you with a solid framework for your website and you’ll have the freedom to adjust it to your liking. So, it really comes down to whether you want more AI input or enjoy some creative freedom.

What’s new on SITE123?

In June 2024, SITE123 introduced a few new features, including mobile carousel settings, automatic internal link building, custom background settings and ticket PDF generation. It also enabled duplicate and sync feature and added new design options for Home, About, Gallery, and Promo pages.

5. Shopify – AI website builder for eye-catching online stores

Shopifybanner with website layout
Price:$29.00/month - $299.00/month
Top AI tools:Shopify Magic (suite), AI product recommendations, fraud protection
Best for:eCommerce, small online stores (beginners)

Shopify is widely known as the most popular AI website builder for online shops. It provides its users with valid insights into the market and customer behavior, so you can boost your business.

Pricing. The starting price of Shopify is $29.00/month. You get a 3-day free trial to play around with the website builder and see if you like it.

Who it is for. As the name suggests, Shopify is meant for eCommerce and online stores. Those looking to create a small e-shop will enjoy the Shopify website builder.

Rating Shopify AI tools

Technically, Shopify is not an AI website builder; however, it offers Shopify Magic, a suite of AI-powered tools to help simplify the website creation and management process. Here are a few:

FeatureRatingDescription
AI image editing tool
5
Generates unique backgrounds for your products based on your requests. It’s a fast and easy way to improve your product photos. It can also remove the background.
AI SEO text generator
4
Generates text with your focus keywords. It’s fast and easy to use but requires editing.
AI-powered FAQs
5
Suggests FAQs and responses. A great tool for brainstorming as it provides relevant questions.
AI email marketing assistant
4
Generates email subject line and body for your email campaign and suggests the best time to send emails. A great tool if you’ve never done email marketing, but the emails tend to be generic.

In addition, you can easily install AI-powered apps into your website to optimize it even more.

Building a website with Shopify AI web builder

Generally, it is quite difficult to classify Shopify as an AI builder because unlike, for example, SITE123, instead of creating a whole website from your prompts, it only features an AI text generator that can help you out with product descriptions and headings. You can choose from three headings, and a description that can be regenerated numerous times. Despite being the only and quite limited AI feature, Shopfy’s text generator is several times better than Site123’s and produces results closer to what Hostinger offers. The generated texts didn’t have any irrelevant information, were grammatically correct, and generally useful.

shopify-free-themes-updated
Selection of available Shopify website templates

Building an eCommerce website on Shopify is as simple as it gets. You can choose from multiple templates, and then edit them later on to suit your brand’s vision.

When testing Shopify’s interface, I appreciated that it’s generally intuitive, thanks to its drag-and-drop approach. While you don’t get full flexibility and the help of AI in creating your website, you can still adjust the basics, such as customizing text, images, columns, and other aspects of your website’s appearance.

shopify-text-generator-updated
Generating product headings and descriptions with Shopify AI text generator

Overall, as far as website builders for eCommerce go, Shopify is a good option. It allows for quite a lot of customization, features templates to help bring your ideas forward, and offers good tools. However, with only one AI-powered tool, it is not exactly an AI website builder – even if the text generator works really well and provides good descriptions for the store items.

What’s new on Shopify?

In July 2024, Shopify introduced a few new features including easy access to Flow automation, crash tracking across all retail locations, improved filtering for B2B customer information, improved draft orders, a signup link for suppliers, draft order invoices, managed Markets, improved Home layout, and enabled store URLs to host 3D models and videos.

Best AI web builders – video review

Don’t have time to read all that? My colleague at Cybernews also made a video on AI-powered website builders. Check out the best AI website builders reviewed in our video guide and find the best deals.

Best AI website builders compared

See how each AI website generator compares in terms of AI tools, free options, and other features:

RatingPricingNotable AI toolsBest forFree domain nameEcommerceMoney-back guarantee
Hostinger website builder
4.6
From $2.54/monthAI writer, AI heatmap, AI logo makerSmall to big businesses (from beginner to advanced user)Yes, 14 days
IONOS
4.4
From $1/monthAI SEO Text Generator, AI Image GeneratorSmall businesses, Ecommerce, freelancers (beginner)Yes, 30 days
Squarespace
4
From $16.00/monthAI writer, AI Brand Identity ToolIn-house eCommerce, blogs, small businessYes, 14 days
SITE123
4.3
From $12.80/monthAI website generatorSmall business sites (beginner to advanced)Yes, 14 days
Shopify
4.2
From $29.00/monthAI text generatorEcommerce, small online stores (beginners)Yes, 30 days

How we tested and ranked AI website builders

Website builder testing is an extensive and complex process. For this article, I collaborated with our research team to test and evaluate 26 website builders to see which ones offer the best AI tools. We first generated sites and tested the editors, their functionality, and other AI features. Here’s a step-by-step process of how we researched and tested these AI website builders:

  1. Setup and AI website generation. Our testing began with setting up a standard website using AI. We closely examined how efficiently and effectively each website builder's AI tools could generate a complete website with attention to detail, ensuring a fast process.
  2. Editor customization. After the initial website generation, we tested each website builder's editor. Our team of researchers looked at whether the builder allowed us to customize and add elements to the generated website. Additionally, we looked at whether AI features, such as text generation and content enhancement, were available for use even after the website had been generated.
  3. Additional features. Beyond website creation, we tested other essential features, such as SSL certificate integration. A secure website is crucial, and we ensured that each builder could fulfill this requirement.
  4. Customer reviews. In addition to our hands-on testing, we also considered the feedback and reviews from customers on platforms like Trustpilot and similar sites. This allowed us to gather insights into real user experiences and satisfaction with each website builder.
  5. Comprehensive evaluation. Finally, we conducted a comprehensive evaluation of each website builder, taking into account various criteria, including features, pricing, customer support, and any additional benefits or drawbacks. Our goal was to provide a well-rounded assessment of both cheap website builders as well as options for bigger budgets.

What is an AI web builder?

AI website builder is a site creation platform that allows you to generate a website using artificial intelligence. This lets you skip the tedious process of building a project from scratch and lets you focus on the site’s content as well as further customizations. AI website builders usually include:

  • AI website generator. The AI website generator is the core feature of an AI web builder. It uses artificial intelligence to generate a custom website for you based on your preferences.
  • AI logo maker. An AI logo maker can help you create a professional-looking logo for your business in seconds.
  • Text generator. A text generator helps generate high-quality content for your website, such as product descriptions, blog posts, and landing pages.
  • Other features. AI web builders may also offer other features, such as SEO optimization, image optimization, and security features.

Of course, generating a website first requires you to fill in some information regarding your project. This includes your brand or company name, type of the project, and maybe even goal or intention. Then, the website is created in a matter of minutes if not seconds.

Some AI website builders come with additional AI-powered tools. This may be an AI writer for generating content fast or an AI logo maker to save some money on a professional designer or simply give your designer ideas.

Can ChatGPT build a website?

Yes, you can build a website with ChatGPT; however, you will still be doing most of the legwork. ChatGPT is an excellent tool and can help you build a website by creating a website outline, generating content, and writing basic code.

Keep in mind that, unlike AI website builders, ChatGPT doesn’t come with web hosting. This means you’ll have to purchase a web hosting plan separately.

If you want to use ChatGPT and do less manual work yourself, consider using a website builder that has a ChatGPT plugin.

Bottom line

As a whole, with AI popularity rising daily, the selection of AI website builders in the market is getting larger and larger. However, not all builders are equally good at what they do.

So, if you’re looking for a flexible, customizable, and highly visual AI website generator, our top #1 suggestion is Hostinger. The builder comes with a beautiful website generator that in just a couple of minutes presents you with a responsive website that showcases your chosen design style and further allows you to apply even more customization options. It features useful AI tools such as an AI text generator and AI-powered SEO.

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