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Best artist website builders in 2025


Website builders tailored for artists are perfect for creating eye-catching portfolios and budget-friendly eCommerce shops. Whether you want to showcase your artwork or sell it online, finding an all-in-one website builder with features like online stores, marketing tools, and SEO optimization is essential.

Every artist has unique needs — whether they focus on crafts, painting, photography, or other creative mediums — so it's important to find a website builder that can adapt to those specific requirements. Together with our research team, I explored various website builders designed for artists and selected the top 6 to help you find the best fit for your work. Read on to discover which website builder suits your artistic needs.

Top web builders for artists 2025 by Cybernews

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Akvile Tamasiuniene Ieva Jociūtė author Ugne Rinkeviciute editor sarunas karbauskas
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Our in-house research team and expert writers work hand in hand to regularly test website builders and provide accurate and fact-checked information. Discover the ins and outs of how we test and evaluate website builders.

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Hours of extensive testing
Recent updates
For my latest October 2024 update, I thoroughly researched and reevaluated the top website builders for artists to provide the most accurate, up-to-date information. I reassessed each platform’s features, taking into account new updates, template designs, and functionalities. I also categorized which website builders are best suited for different types of artists, based on the specific creative fields they cater to.

Best artist website builders – detailed list

The best website builders ensure that artists will find the right provider for their website creation and budget needs. I tested these builders myself and evaluated their features, performance, and ease of use. Based on my experience, I ranked the 6 best website builders for artists as follows.

1. Wix – the best website builder for artists overall in 2025

wix for artists banner
Best for:Photographers, Designers, Musicians, Videographers
Pricing:Free – from $17.00/month
Templates:800+
Current deal:Get Wix with 50% OFF

Wix is the best website builder for digital artists on the Cybernews list, thanks to its wide range of creative templates and flexible design tools. You can easily build a portfolio, a business website, or an online shop. Wix offers drag-and-drop customization, built-in SEO tools, and even apps for selling artwork, making it perfect for artists who want a professional, eye-catching site without needing technical skills.

Wix pricing

Wix offers different plans to fit various artist needs:

  • Free plan – basic features with ads, good for trying Wix out
  • Core plan – $12.00/month, great for simple, ad-free portfolios
  • Light plan – $14.00/month, ideal for larger artist websites with more content
  • Business plan – $14.50/month, perfect for artists selling their work online

Building an artist website with Wix

What I like most about Wix is its simple setup process, suitable for complete beginners. Upon signing up, I was given two options: create a site with the help of AI or choose and customize a pre-built template. I chose the AI builder, which then created a website based on a few questions about the purpose of my site.

Wix AI helper
Wix AI helper

If you prefer more control, Wix offers 341 templates tailored to different creative fields like photography, portfolios, music, and design. This is more than other web builders such as Hostinger and Squarespace. The drag-and-drop feature allows for easy customization, including adjusting colors, fonts, and layouts. However, note that once you've chosen and completed your template, you cannot switch to another one.

Wix gallery
Wix gallery

Wix also includes advanced design features like animation and video backgrounds, ideal for showcasing artwork in an engaging way.

2. Hostinger Website Builder – affordable website builder for artists

hostinger website builder banner
Best for:Painters, Illustrators, 3D Animators, Concept Artists, Graphic Designers, Sculptors
Pricing:From $2.32/month
Templates:150
Current deal:Get Hostinger Website Builder, 81% OFF + free months

Hostinger Website Builder is ideal for budget-conscious digital artists because it offers powerful tools at a low cost. Despite being affordable, it includes customizable templates, drag-and-drop functionality, and eCommerce options — making it a top choice for digital artists looking to create a professional website without spending too much.

Hostinger Website Builder pricing

Hostinger Website Builder offers different plans to fit various artist needs:

  • 1-month plan – $12.19/month, good for artists testing the platform or short-term projects
  • 1-year plan – $2.78/month, ideal for artists building a lasting portfolio or online gallery
  • 4-year plan – $2.32/month, best for artists wanting a budget-friendly, long-term site to sell or showcase their work

Building an artist website with Hostinger Website Builder

Building an artist website with Hostinger Website Builder is a straightforward process. Upon starting, I was prompted to either use an AI assistant or pick a pre-designed template. I opted for the template route, which gave me access to around 49 templates, with a strong focus on photography. While Hostinger offers fewer templates compared to Wix, they are well-designed and perfectly suited for visual artists, especially photographers, due to their emphasis on showcasing images.

Hostinger wb image generator
Hostinger Website Builder image generator

The drag-and-drop editor allowed me to easily adjust the design to fit my style. I could change fonts, colors, and layouts, and even use custom CSS if I wanted something more specific. What stood out was the image gallery feature, which is perfect for artists needing to organize their portfolios neatly. Hostinger also supports video embedding and Instagram feed integration, making it easy to maintain a cohesive online presence across platforms.

Hostinger wb gallery settings
Hostinger Website Builder gallery settings

With Hostinger Website Builder, you can upload YouTube videos or embed codes to connect your chosen media to your website. It also offers Instagram feed integration, so you can develop a consistent design across platforms.

3. Squarespace – great-value website builder for selling art online

squarespace
Best for:Potters, Glass Blowers, Woodworkers, Jewelry Makers, Textile Artists
Pricing:From $16.00/month
Templates:170+
Current deal:Get up to 36% OFF Squarespace

Squarespace is perfect for multimedia artists because it offers visually striking templates that support various media formats, from images to video and audio. Its eCommerce tools allow artists to sell their work directly, while integrated features like video backgrounds, galleries, and blogging make it easy to showcase diverse projects. With built-in marketing and analytics, it’s good for artists who want to manage both their portfolio and online sales effectively.

Squarespace pricing

Squarespace offers premium plans designed to meet the needs of artists at various stages in their careers:

  • Core plan – $23.00/month, perfect for artists looking to add eCommerce features and more robust storage options
  • Plus plan – $39.00/month, ideal for those ready to sell their art online with advanced eCommerce tools and transaction options

Building an artist website with Squarespace

Squarespace is known for its professional templates and user-friendly setup process. As with other top website builders on this list, such as Wix and Hostinger, getting started with Squarespace is straightforward – I chose a template based on my website’s purpose, and Squarespace guided me through the setup with prompts and tips. You can also build your website with AI based on some simple questions about your business and site.

Squarespace creating with AI
Squarespace AI editor

For artists, Squarespace offers 148 beautifully designed templates, including 60 specifically geared towards creative fields like photography, art, and design. These templates provide a solid foundation, but you can still adjust colors, fonts, and layouts to match your style. The drag-and-drop editor keeps the process simple, making it easy to rearrange elements while maintaining a polished look.

Squarespace wb templates
Squarespace templates

Although customization is slightly more structured when compared to platforms like Wix, Squarespace maintains a consistent, high-quality design throughout your site. This is ideal for artists who want a visually cohesive, professional look without extensive design work.

4. SITE123 – ideal for business art websites

site123 for an artists website
Best for:Singers, Comedians, Dancers, Actors, Musicians, Magicians
Pricing:From $12.80/month
Templates:160+
Current deal:SITE123 from $12.80/month

SITE123 is great for business-focused artists, like crafters and artisans, who need an easy way to sell their products online. It offers essential features such as online store integration, appointment booking, and built-in email marketing. With SEO tools to help boost visibility and a simple interface, it’s a right choice for artists looking to grow their business without technical problems.

Site123 pricing

SITE123 offers a range of premium plans, tailored for business-focused artists like crafters and artisans:

  • Advanced plan – $21.33/month, great for a basic portfolio or small online store
  • Professional plan – $41.00/month, ideal for artists needing more storage and eCommerce features
  • Gold plan – $55.00/month, perfect for growing art businesses with additional marketing tools
  • Platinum plan – $45.00/month, best for artists looking for maximum storage, advanced SEO, and priority support

Building an artist website with SITE123

Building an artist website with SITE123 is one of the simplest processes available. It starts by letting you select the type of website you want to create, and SITE123 automatically generates a basic structure for you. While the setup is fast and guided, the customization options are somewhat limited compared to builders like Wix or Hostinger.

The platform offers 160+ templates, including 22 that are art-related, but unlike other builders, you can’t choose a template immediately during setup. Instead, you need to browse the template library separately. While this is a bit inconvenient, SITE123's templates are modern and aesthetically pleasing, making it a good option for artists who prefer a more hands-off approach.

Site123 wb templates
Site123 templates

However, SITE123's design flexibility is limited. The block-based system restricts how much you can customize, and while it includes essentials like eCommerce, social media integration, and email marketing tools, it lacks some of the more advanced design and AI features found in other builders.

Site123 SEO tool
Site123 SEO tool

While it lacks some AI-powered features for logo or copy generation, there’s a fully functioning email marketing tool to reach your audience via email.

5. Pixpa – for artists looking to sell online

Pixpa-banner
Best for:Digital Illustrators, 3D Modelers, Motion Graphic Designers, Video Game Designers
Pricing:From $3.60/month
Templates:190+
Current deal:Get up to 55% OFF Pixpa

Pixpa is perfect for eCommerce-driven artists, like painters and photographers, because it seamlessly combines portfolio creation with online selling. Its templates are specifically designed to showcase artwork, and it offers built-in eCommerce features like product listings and client proofing. This makes it an ideal choice for artists who want to both display and sell their work easily from a single platform.

Pixpa pricing

Pixpa offers flexible premium plans designed to suit a variety of artists, from emerging creators to established professionals:

  • Creator plan – $6.75/month, perfect for building a simple portfolio or blog
  • Professional plan – $9.00/month, ideal for artists who need advanced website management and eCommerce features
  • Advanced plan – $11.25/month, tailored for professionals requiring the most comprehensive tools, including higher storage and advanced eCommerce options

Each plan offers savings on the 2-year billing cycle, making it cost-effective for those committed to long-term use.

Building an artist website with Pixpa

Pixpa is designed for artists, offering an easy-to-use setup and streamlined customization options. I started by selecting a portfolio template, and Pixpa guided me through the basics like color schemes and fonts. With over 190 artistic templates, 100 of which are specifically tailored to creatives like photographers and designers, setting up was a breeze.

Pixpa templates
Pixpa templates

I liked that Pixpa offers a good balance between ease of use and design flexibility. While it’s not as free-form as builders like Wix, it provides enough customization to personalize your site. You can modify templates by changing colors, fonts, and layouts and adding content through an easy-to-use editor.

Pixpa gallery settings
Pixpa gallery settings

Pixpa has plenty of features. It offers a blog function to develop well-performing content, eCommerce for kickstarting your art business, and even a Photo Gallery App that allows you to create a custom app with images as a sneak peek for your client.

6. Zenfolio – website builder tailored to photographers

zenfolio for artists and photographers
Best for:Photographers
Pricing:From $7.00/month
Templates:50+
Current deal:Get up to 50% OFF Zenfolio

Zenfolio is designed specifically for photographers, making it ideal for showcasing photography portfolios. It offers features like client proofing, image galleries, and eCommerce tools for selling prints. While its template variety is limited, Zenfolio makes it easy to set up a professional portfolio or online store in just minutes, streamlining the process for photographers looking to display and sell their work.

Zenfolio pricing

Zenfolio provides flexible plans tailored for different artistic needs, with a 14-day free trial to test the service:

  • Portfolio plan – $7.00/month, perfect for showcasing your artwork with 15GB storage
  • PortfolioPlus plan – $11.50/month, ideal for artists looking to sell their work, featuring eCommerce tools and 150GB storage
  • ProSuite plan – $20.00/month, designed for professionals, offering unlimited storage and advanced business tools for running a full-fledged online art store

Building an artist website with Zenfolio

Zenfolio is designed to be user-friendly, particularly for photographers who want to get their work online quickly but don’t necessarily have the technical skills. I found the setup process to be very straightforward. Zenfolio guided me through each step, from selecting a template to uploading my photos and creating galleries. The built-in tools can help set up client-proofing galleries, online stores, and portfolio pages with minimal effort.

Unlike Wix or Hostinger, Zenfolio offers a smaller template fleet, offering only 52 designs, 10 of which are gallery layouts. However, all of them are perfectly optimized for photographers.

Zenfolio templates
Zenfolio templates

While Zenfolio provides a good range of customization options, I found its flexibility to be limited compared to general website builders.

Zenfolio portfolio settings
Zenfolio portfolio settings

Zenfolio is suitable for showing and selling your art or services. It includes eCommerce and does all the optimization work for you with its SEO tools. There's a Lightroom plugin for ad-hoc editing of your images and Photorefine software for photo culling. I also like that you can secure your galleries with passwords so no one can access them without authorization.

How we tested the best web builders for artists

At Cybernews, we use a detailed methodology to comprehensively test website builders. To find out more about our testing process, check out our how we test website builders guide.

To find the best website builders for artists, our research team and I evaluated 32 web builders, focusing on features specifically tailored for artists. From this initial review, I shortlisted the top 6 providers that met our criteria. Here's a breakdown of how I further tested and prioritized them:

  1. Design flexibility (37%). Artists need the creative freedom to showcase their unique styles. I focused on builders offering fully customizable templates, multimedia support (images, videos), and a variety of artistic design options.
  2. Ease of use (25%). Not every artist has the technical skills to build a website from scratch. I tested each builder's user interface, drag-and-drop functionality, and setup time to ensure even beginners could create a professional-looking site without hassle.
  3. Features (18%). Features like SEO tools, marketing integrations, image galleries, and eCommerce capabilities are crucial for artists. I selected builders that provide these tools in an intuitive, artist-friendly way to enhance both portfolios and online stores.
  4. Value for money (10%). I analyzed pricing plans to find the best options for artists on various budgets, ensuring the selected providers offer robust tools and features without breaking the bank.
  5. Help and support (5%). Customer support is essential, especially for artists who may need quick assistance. I assessed the availability and quality of support (live chat, email, knowledge bases) across all providers.
  6. Customer score (5%). I considered user reviews and overall satisfaction ratings to gauge how reliable and trusted each builder is, ensuring they deliver on what they promise.

By applying this structured testing methodology, I was able to identify the best website builders for artists, considering both their creative and practical needs.

Best artist website builder: final recommendations

Choosing the best website builder for artists can be an exciting yet daunting task. There are many aspects an artist should consider, such as the amount of features, ease of use, performance, and how to get the best value for money.

That’s why, with our research team, I conducted thorough testing and carefully handpicked the best website builders for artists. Wix is the best website builder for artists overall. It guarantees an exceptional, affordable, and intuitive website-building experience.

With an extensive collection of captivating designs and fast loading times for resource-intensive websites, Hostinger also stands out. Not only does this website builder offer cost-effective pricing and plans but it also boasts user-friendly features that eliminate the need for technical expertise to create a stunning art website.

Best artist website builder – FAQs

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