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Weebly review – simplicity meets eCommerce

weebly review

Weebly is a website builder, recently purchased by the Square payment gateway. This union has turned Weebly into an all-in-one platform, combining eCommerce, marketing, and a simple website-building solution.

Before getting acquired by an eCommerce platform, Weebly was your regular run-of-the-mill website builder. But recently, it got itself a very solid array of business features. Now combine that with an extensive app market, full of third-party plugins and integrations, and it looks like we got ourselves a party, right?

Yes. Kind of. Not really.

You see, when for this Weebly review, I signed up to the platform and made my own test website (I’ll show it later!), I realized – Weebly is not going to blow your mind. There are some obvious sacrifices.

Not all plans offer good value, and some helpful tools may even cost more than the builder itself. Same way, the editor is very simple and highly customizable: but it could also use more pre-made sections, more elements, or just more themes.

Weebly very nearly nails what a combo of a website builder and business tools should do. But even when it doesn’t, it still is an excellent choice for beginners. Because at the end of the day, Weebly is super easy to use, and you can seriously launch an entire business in under an hour.

Weebly makes difficult things simple and combines a helpful drag-and-drop editor with some great business tools. If you look to make a nice, simple website, or to quickly and easily sell online, it’s a great pick.

And oh – one more thing before we start – this Weebly review is quite big. So, click to read the full conclusion here, or follow one of the links on the table here to go to the section that interests you the most.

Overall score3.8A simple eCommerce-centered website builder
Pricing★★★Decent, but some features are a bit too expensive
Ease of use★★★★★Very easy to build a website and manage a business
Templates★★★A fairly small selection of quite decent themes
Business Features★★★★Good features, some are hidden under a paywall
Performance★★★★Some issues, but overall decent

Weebly pros and cons


  • User-friendly and easy to navigate
  • Big app center with some good options
  • Good and user-friendly business features


  • Pricing may very quickly increase
  • Somewhat limited design possibilities
  • Not enough themes

Weebly plans and pricing

Weebly offers one free plan, and four premium plans, ranging from $5 to $38 a month when paying annually. These prices seem pretty low when compared to the competition. However, it’s important to remember that these are the prices if you pay for 12 months in advance. They will increase, should you decide to pay monthly.

These are the available options:

FreeWebsite on Weebly’s subdomain, Weebly ads displayed, 500MB storage
Connect ($5/month)Can connect your own domain, free SSL security, basic marketing features
Pro ($12/month)Weebly ads removed, unlimited storage, advanced site-building features, eCommerce (25 items, 3% transaction fee)
Business ($25/month)All eCommerce features (unlimited items, no transaction fee), advanced eCommerce insights
Business Plus ($38/month)All features above, plus real-time shipping calculator, and abandoned cart emails

The Weebly free plan won’t let you do much. With limited functionality, few features, and Weebly’s branding at all places, it’s not a good pick for your business.

weebly watermark

Despite the aggressive branding, it’s a great way to test the platform to see if it’s right for you.

That leaves 4 more options to choose from. So, let’s dive in and see which one’s best for your budget.

Connect plan

Most often, the entry premium removes all the most obvious limitations of the free plan.

This isn’t one of those scenarios. Weebly’s Connect plan is very cheap, starting at $5 a month ($8 if paying monthly), but is still pretty limited. This plan:

  • Offers 500MB of storage
  • Keeps Weebly’s branding on the site
  • Gives basic marketing and SEO tools
  • Lets to connect a custom domain
  • Lets to add custom code

Overall, if you’re perfectly fine with all these limitations, and have no issues with Weebly’s branding remaining on your site, but just want to be able to connect a custom domain to a simple personal website – this is the plan for you.

Pro plan

This Pro plan unlocks several more interesting features. It costs $12 per month ($18 if paying monthly), and here’s what it has:

  • Unlimited website storage
  • eCommerce (up to 25 items, 3% transaction fee)
  • All Weebly branding removed
  • Additional website-building features (membership, HD video, age confirmation, site search, etc.)
  • Phone support

Despite the fact this plan has eCommerce functionality, I can’t really recommend this plan, if you plan to use Weebly to accept payments. Sure, the $12 a month for an online shop is great, bordering very close to amazing. But sadly, there’s one little problem: the 3% transaction fee.

If you end up selling a very modest $500-worth of products a month, Weebly will take $15 for itself. And just like that, your monthly fee increases to a total of $27. In simple terms – if you actually plan to use your shop to sell stuff, it’s pretty difficult to justify picking this plan.

Instead, I’d recommend this plan for those looking to make personal, portfolio, or maybe even membership websites – after all, those features are made available on the Pro plan. If you’re doing the last one, just pay attention to the member limits: you can’t have more than 100.

Business Plan

The Business plan takes a pretty steep price incline: at $25/month ($35 if you pay monthly), it’s more than double the price of the previous plan. On other hand, these are the features that you’ll get:

  • Unlimited membership features
  • All eCommerce features available
  • 0% transaction fee
  • Advanced eCommerce insights
  • Priority support

This is the plan to get if you’re looking to sell online. Not only there is no pesky transaction fee to take away your hard-earned pennies, you also can do much, much more with it.

Gift cards, coupons, advanced inventory management, item reviews, and item options will let you shape your store the way you want it – not the way your platform allows you to. You can also accept payments through PayPal, and have an unlimited amount of members on your website.

Business Plus

Business Plus plan costs $38/month ($46 if you pay monthly), and for your money…you don’t get very much. This plan includes all the features in the plans above, plus:

  • Abandoned cart emails
  • Real-time shipping rate calculator

And…that’s it! For many businesses, however, these two features are worth much more than the premium price increase of the plan. So if you’re interested in further optimizing your online store’s performance, this is the pick for you.

Overall, Weebly has fairly decent prices – and there are many interesting plan options for you to choose from. However, my two preferred options are right in the middle.

The Pro plan includes some basic eCommerce and all the necessary website-building features, while the Business plan suits the name perfectly, and will be a great option for smaller businesses.


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Is Weebly easy to use?

  • Setup process – the setup process is really simple. It takes just a few clicks and choices to have a website, ready to be edited.
  • Building the website – everything is fairly simple. You get to choose from various elements, which you then drag and drop on your website. The navigation menus are simple and clear.
  • Managing the website – a clean dashboard focuses on marketing and eCommerce features above all, and makes managing the business pretty simple.

Weebly focuses a lot on ease of use. Everything in the platform is built the way a complete beginner would have no issues learning and mastering the system. Setting the website up was a super simple process, the editor was intuitive and easy to manage, and the overall business management experience was really quite pleasurable.

Weebly is one of the best website builders when it comes to making difficult things simple. And to make this Weebly review as accurate as possible, I signed up for the platform and made my own Weebly website. Here it is! (click the image to see the page in full)

weebly test site screenshot

Here’s how everything went down for me.

Setting up the Weebly website

Once I chose to start using Weebly, I had to pick between one of these options.

weebly choose website option 1
weebly choose website option 2

In order to start using Weebly, choose the option for a “Website”, or a “Personal website”. The “Online Store” option will redirect you to Square – an entirely different platform with different features and website-building capabilities.

Then, after the right option was picked, I had to follow a basic registration process. Nothing unusual, with classic steps of “name-email-password”.

Once that’s done, I was given an opportunity to select a preferred theme.

Weebly’s themes here were separated into several categories, letting to pick a starting point closest to what the finished product should look like.

selecting a weebly template

And that’s honestly it! Once the theme is selected, I was able to start editing my website and making it mine.

weebly editor

Building your website

The Weebly editor is quite simple. The menu at the top lets you pick whatever you want to edit, and when I picked an option, the menu on the left gave me all the editing options.

For example, this is how the “Build” menu looks like.

weebly build menu

You can just take any element here, and drag-drop them on your website.

weebly editing drag and drop

And actually – back in the day, Weebly offered more elements than it does now. But now, you’ll also get an option called “Sections”, which gives you access to some premade parts, that already include several elements weaved together.

all section layouts on weebly

For instance, these are a few options for “Team”, and this is what they look like:

weebly choose section layout

Is this option good enough for you? Well, I certainly lack more choices. Five types of sections isn’t all that much. And furthermore, in a drag-and-drop builder, replacing complete customizability with pre-made groups might be seen as something that would limit the design freedom.

On the other hand, you can use the regular Weebly elements to improve your sections. And so, they can be put together in order to improve what they are and what they can do.

weebly combining elements with sections
The “Text” element can be used to improve the “Team” section.

Now, moving on to other editing options: the “Pages” menu lets you quickly manage, you guessed it – all the pages on your website. This is where you can rearrange and set hierarchies to everything.

weebly pages

Then there’s the “Theme option, allowing you to change your theme (I knew it!), fonts, or edit various site-wide design options. This is also where you’ll be able to add and edit HTML/CSS code of your website.

weebly theme colors
weebly code editor

I was really impressed by the options for fonts, as you could edit them for pretty much any part of your website – and there are over 200 fonts to choose from as well! Unexpected, but still thoroughly impressive.

editing fonts on weebly website

The “Apps” menu will redirect you straight to Weebly’s app store, and finally, the “Settings” menu will open a new page, that will include all the main information related to your website.

weebly settings

Overall, Weebly offers a simple and intuitive menu to build your website. The new option to add “Sections” does look a bit different from Weebly’s general look. But overall, everything is accessible and beginners should have no problem mixing and matching the elements to suit their desired style.

Weebly Dashboard

Weebly’s dashboard is pretty simple and minimalist: on the main page, there will be some general statistics. If you’re just starting out, this is also where a tiny start up guide will be.

weebly dashboard

The menu on the left lets to manage several other facts of the website: “Items” and “Orders” menus focus on all things eCommerce, letting to add and remove items, add coupon codes, gift cards, or read customer reviews, as well as see who’s bought what. There’s also a “Fulfillment” section, focusing on pickup, delivery, and shipping options.

“Reports” menu gives all the main data about your website’s visitors – think site traffic, sources of it, and various information about your sales (if there is any!).

“Marketing” menu is all about your ads, automated emails, and collected leads. If you wish to use Weebly as your marketing platform – unsurprisingly, this is where you’ll do all of your work. “Communications” does a similar job, looking at your abandoned carts, pop-ups, and communication with the visitors.

And finally, “General” looks into some basic settings, as well as checkout and sales taxes things related to eCommerce.

Overall, Weebly offers pretty good ease of use. Everything can be easily located, and the learning curve is pretty simple – for both website design and basic business management.

Weebly templates 

  • How many templates? Weebly offers around 40 original templates to choose from
  • How much are they? Each of Weebly’s own templates are free. There are also some third-party options that cost anywhere between $20-50
  • Are they any good? They are quite simple, but diverse enough to offer a good selection for many different niches and design preferences

I will stay completely in line with other Weebly reviews here – Weebly certainly bets everything on quality over quantity. There aren’t many themes to choose from (I counted only around 40, thrown around in 7 categories), but they all look pretty good

weebly theme selection

Once you start your website, you’ll be asked to pick a starter theme. However, you can easily change the template in the middle of editing, without losing any of content on the website.

And you might want to give at least few of these themes a shot – they can be quite diverse and really lovely to look at.

weebly template 1
weebly template 2

That being said, there aren’t all that many options to pick from. A drag-and-drop builder needs a fair amount of themes available, as the themes serve as a good starting point for users to pick from. 40 just isn’t great.

But there might be an ace up Weebly’s sleeve, as there’s another curious option, allowing anyone to upload their own theme.

weebly theme gallery

What does that mean? Well – it’s actually one of my favorite options at any website builder. Weebly allows you to upload and use a third-party theme. All you need to do is to find those third-party themes on various marketplaces on the internet.

The options cost anywhere from $20 to $50 a piece, so they’re not very expensive, too. But there’s a problem: there aren’t many third-party Weebly themes either. And many of those that exist, appear to have been last updated several years ago.

weebly third party themes
weebly third party themes 2

Overall, Weebly could do a bit better with themes. With a pretty, but small local selection, I expected the community to bail this builder out. Sadly, it hasn’t.

There are still some solid options for most people to pick from though: and if you really love some of the Weebly themes, you’ll have no issues there.

Weebly features for business

  • eCommerce – $12 plan will let you list up to 25 items for sale. Everything is pretty easy to understand and manage
  • Marketing – Weebly offers a pretty strong marketing suite, including comprehensive email marketing, and segmentation options
  • Blogging and SEO – Weebly doesn’t offer any detailed SEO tools, but allows you to easily blog, and add SEO details to nearly every element on the site

From the time Weebly joined forces with Square, it was obvious to think that the platform would be heavily focused on delivering the best business features. Did this merger work? I would say that Weebly can be a powerful platform for both small and mid-sized businesses.

The thorough inventory management, detailed analytics, and comprehensive SEO possibilities give the beginner business user plenty of features to run both product-based and service-based websites.

Weebly eCommerce

I’ll repeat the very beginning of my Weebly review – this platform is an eCommerce solution for personal users and small businesses, and it certainly acts like one. It’s also really cheap, starting at $12 a month. Although if you pick this plan, beware: the 3% transaction fee and a limit of 25 products may be a bit too much for some ($25/month plan with no such limits is where it’s at).

Overall, however, I enjoyed the Weebly eCommerce experience quite a lot. The entire dashboard of the eCommerce store is easy to understand, and simple to follow.

weebly ecommerce review adding product

If you’ve already used a different platform for your shop, you’ll be able to quickly migrate to Weebly. Here, I was able to either add my items manually, migrate from a different platform, or upload anything using a CSV file.

weebly import ecommerce

If you choose to add the items manually, you’ll be spending a good deal of time on this screen – here, you’ll be able to choose what type of item you’re selling, as well as setup prices, photos, and descriptions.

weebly ecommerce review adding item

There you can also specify item variations such as size or color. 

weebly ecommerce options review

The “Modifiers” options will also let the visitors to, well, modify the item to their preferences.

weebly ecommerce modifier

And each item is also given an SEO optimization screen, where you can choose the link, and write down the most suitable title and description for search engine results.

weebly product seo overview

Lastly – what’s it like to add your store on Weebly?

Luckily, it’s pretty simple: I just went to my Weebly site editor, added a new page, and selected an element called “Products”. From there, I could manage the way the products would look on my website: this includes their layout and various display options.

weebly ecommerce layout

So – to make a long story short – Weebly eCommerce is pretty solid. It’s a beginner-friendly platform, and if you’re looking for a simple option to run your business with, this is a great pick.

Weebly email marketing

Weebly offers some seriously good email marketing features – and while a lot of them are free, doing proper marketing through this platform will mean that you’ll have to pay extra.

In the Emails section, Weebly gives you some quick ideas for sending out messages. For example, for adding a coupon to your store or listing an item on sale, the platform will automatically create an email to be sent to the audience.

weebly custom emails

Additionally, you can compose emails by yourself. Weebly has taken care to provide you with around 15 quite nice pre-designed templates and an editor, very similar to the website builder itself.

weebly email builder

Weebly also has a section for automated emails – think something like a welcome email for new contacts, or offering additional products for existing customers.

weebly automated emails

However, as you may see from the yellow ribbon here, this feature will be under a paywall.

In fact, all Weebly email features fall under Weebly Promote – a separate service with its own separate pricing.

weebly email pricing
  • The free plan will let you create two emails, and send them out to 500 recipients. The monthly email quota is 1,000.
  • Build plan costs $8/month, lets you make 5 emails, and send them to 1,000 recipients. Lead capture will let you add customized forms to your visitors. Email quota. is raised up to 2,500.
  • Grow plan costs $25/month, gives you 20 email campaigns, allows for 2,500 recipients per email, and increases the monthly quota to 50,000. You can also create up to 5 automated emails and segment your visitors to specific email groups.
  • Accelerate plan will set you back $75/month, and for that, remove all limits, except the total email quota – which is raised up to a respectable 250,000. But with an additional fee, the limits could be increased even further.

So yeah – while there are plenty of excellent email marketing options, many of them will cost extra. Even more than the website builder plan itself! But other than that, Weebly still looks pretty good – and if email marketing is one of the things you plan to use excessively, this could be a decent pick.

Weebly Pop-Ups

You know those pop-ups that jump out of a website, giving your an announcement, offering a coupon, asking for your email, or to verify your age? Bit annoying, right?

Well, they’re effective! And with Weebly, you can do them as well!

weebly popups

The pop-up builder is pretty simple and intuitive, and you can very easily build a message for your visitors to read (and possibly skip through).

weebly popup builder

Weebly App Center

If you’re looking for something a bit more specific to improve your website, Weebly’s App Center is where everything’s at.

weebly app center

Applications are separated in a few major sections: eCommerce, communication, marketing, social, and site tools. With over 350 apps available, this isn’t the biggest such market out there, but for most needs, that will be more than enough.

The free apps (of which there are about 40) will mostly focus on website editing, offering various content display features. You know, tables, animations, boxes, that sort of thing.

weebly free apps

But there are also going to be some great free, premium, and freemium apps related to more business-specific manners.

weebly free ecommerce apps

Using Weebly’s app market, you can easily show live sale notifications, accept donations, and even do print-on-demand with Printful, meaning that you can sell merchandise with your designs on it, letting the platform do all the printing and shopping on your behalf.

printful app for weebly

Overall, I found Weebly’s app market to be quite solid. There’s a good bunch of applications available, and they both improve on Weebly’s website building platform, giving the users access to more and better business features.

Weebly SEO and blogging

SEO and blogging go hand in hand. SEO allows you to edit your website so that it’s suited to rank in your preferred keywords on search engine results. And with good content, you have something to optimize, and something to show for the visitors coming in.

Put it simply: if you want to reach success on search engine results, you’ll need both SEO and blogging. So, how does Weebly handle it?

Surprisingly well. Weebly has a dedicated SEO option for every single page. With it, you can add meta descriptions and keywords, as well as header and footer code.

In addition to helping with SEO, this means that you can use optimize the website to work with most of the top analytics tools – like Google Analytics and Microsoft Clarity.

weebly seo page options

The dedicated SEO page in the Settings menu is where you can set up your redirects and add tracking codes for the whole site.

weebly seo description of page

And also (it’s something I mentioned before), you can add custom URLs, and meta tags to each and every single one of your sold items.

Moving on to content: to start a blog, in Pages menu, choose to make a Blog Page. The blog page is where you’ll get to add, edit, and manage all of your posts.

The blog editor on Weebly, rather unsurprisingly, uses a very similar interface to building a website. You simply drag and drop elements, then edit them separately.

weebly blog post

I would’ve honestly preferred something more writer-friendly: maybe a proper, full-blown editor, similar to something like WordPress? This option now isn’t bad, but it’s difficult to use this interface for both copying posts from elsewhere and writing the post right in it. Overall: good SEO, lackluster blogging.

And to sum up Weebly’s business features – they’re pretty good. Sadly, they’re not as cheap as they might appear at first glance. The $12 eCommerce plan comes with additional payments, so does email marketing. But if those two things being expensive are not a problem for you, then Weebly is a very capable platform.

Weebly performance

Website builders are not commonly known as fast – because they’re not. All the customizability of a website builder usually has a negative effect on how quickly their websites tend to load. Weebly, however, does rather well.

To test Weebly’s performance, I gave my very own test website a spin on GTMetrix – a platform that measures page load time and platform optimization.

Here’s what I got:

weebly performance

Certainly could be better. But overall, Weebly is rather fast – the whole page loads in just over 2.5 seconds. One of the main issues the tool had with Weebly was its slightly inefficient image loading. But even with that, the website loads under Google’s recommended 3-second threshold for good SEO and retaining visitors.

So overall, Weebly’s performance is alright. Not perfect, but alright. Your visitors shouldn’t have any major problems loading your site.

Alternatives to Weebly

This Weebly review may have taught you many things. One of them could be that Weebly is not the right builder for you. I get it – while Weebly is a solid pick, its hidden pricing, and relatively few themes could turn this option into a dealbreaker. And so, these are the best alternatives that I could find:


Wix is super versatile. With a massive app market, over 700 templates, and two different website editors (one for beginners, and one for advanced users), it can suit pretty much anyone out there. If you have a website idea, Wix can probably make it work.


If it’s the themes you’re looking for, Squarespace is the answer. With over 100 modern themes, anyone can have a good-looking website, even with literally no design knowledge. On top of that, powerful built-in marketing and business management tools offer a very simple all-in-one mission control center experience, perfect for small businesses.

Weebly review – conclusion

On this Weebly review, I was impressed, with how easy it was to do things other website builders barely allow: custom header and footer code, as well as custom HTML on every page, these are all exciting features. And at the same time, the easy-to-use drag-and-drop builder lets even the rawest of beginners build their page just the way they want to.

And with Square’s eCommerce pedigree, it’s no surprise to see Weebly evolve. Plenty of helpful built-in tools and easy-to-use eCommerce make Weebly one of my top picks when it comes to selling and advertising online.

Sadly, Weebly is not perfect. Great email features are hidden under a massive paywall. The $5 plan still keeps Weebly’s branding. eCommerce transaction fees are always an issue. And while some Weebly themes are really nice, I wish there were more good options for different types of websites. And yet, none of these problems really kill Weebly. It’s still a solid pick – only with just a few quirks.

Weebly is a solid pick if you want either a simple personal website, or a basic way to sell online. It’s more than a website builder – it’s an intuitive, and easy to use business platform, suited for beginners.

And of course – there’s a free plan you can use as well. So if you’re still undecided, get right into it, and make a Weebly review of your own.

Weebly FAQs

Is Weebly any good?

Weebly is a pretty good website builder if you’re looking for a simple way to build your website, and manage your business all in one platform.

What is Weebly used for?

Weebly is used for personal websites, as well as small eCommerce projects. It’s liked for eCommerce due to its connection with the Square payment gateway.

Is Weebly good for SEO?

Weebly is pretty good for SEO, letting you to edit headers and footer code, and add meta tags on each of the pages and products.

Is Weebly a good option for a personal website?

Weebly is a good option for a personal website, just beware – the free and the $5 Weebly plans will include builder’s own advertising.

Is Weebly free?

Weebly offers a free plan you can use with no payment or credit card info required. However, the plan is quite limited, and I don’t recommend running a full website on it – instead, consider upgrading to a premium option.

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